Variable Life Insurance Market In-depth Research covering sales outlook, demand forecast & up-to-date key trends
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The market growth and market competition landscape in 2021 will change significantly from the previous year according to this latest research. This report will take you to have a comprehensive understanding of this global market.
The global Variable Life Insurance market is segmented by company, region (country), type and application.Participants, stakeholders, and other readers in the global Variable Life Insurance market will be able to gain an advantage as they use reports as a powerful resource.
Variable Life Insurance markets by category
Fixed Premium Insurance
Variable Universal Life Insurance
Variable Life Insurance Market by Application (Percentage of Demand)
Agency
Brokers
Bancassurance
Digital and Direct Channels
Who are the leading companies in Variable Life Insurance market
Allianz
AXA
Generali
Ping An Insurance
China Life Insurance
Prudential PLC
Munich Re
Zurich Insurance
Nippon Life Insurance
Japan Post Holdings
Berkshire Hathaway
Metlife
Manulife Financial
CPIC
Chubb
AIG
Aviva
Allstate
Swiss RE
Prudential Financial
Travelers
AIA
Aflac
Legal and General
Variable Life Insurance markets by region:
In North America
In Latin America
Europe
The Asia-pacific
Middle East and Africa (MEA)
What are the main countries covered
The United States
Canada
Germany
France
UK
Italy
Russia
China
Japan
Korea
Southeast Asia
India
Australia
Brazil
Mexico
Argentina
Chile
Colombia
Egypt
Saudi Arabia
United Arab Emirates
Nigeria
South Africa
Which is the most profitable market
Among regions, North America/Europe/Asia Pacific accounted for the largest share of global personalized beauty equipment as rising consumer incomes led to increased spending at Variable Life Insurance.
What methodology did you follow in your research
This study was conducted by our expert analysts through a combination of primary and secondary studies.The methodology we follow includes a demand-side assessment of the market and triangulation of this through supply-side analysis.The methodology is based on the use of standard market structures, methods, and definitions.
Who were the primary study respondents
We talk to stakeholders across the spectrum.Including C-level executives, distributors, product manufacturers, industry experts, etc.
What are the sources of secondary research
We conduct extensive secondary studies using proprietary databases, paid databases, and information available in the public domain.We refer to industry associations, company press releases, annual reports, investor presentations and research papers.
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1. Introduction
1.1 Definition of the Market
1.2 Research Purpose
1.3 Scope of the Study
1.4 Stakeholders
1.5 Geography Coverage
1.6 Currency Under Consideration
1.7 Consumption Units
1.8 Review Cycle
2 Global Market Overview
2.1 Global Variable Life Insurance Market Size and Growth Forecast 2014-2026
2.2 Global Variable Life Insurance Market Size by Region 2014-2026
2.3 Variable Life Insurance Gross Margin in Different Region 2014-2021
2.4 Global Variable Life Insurance Market by Major Companies
2.1 Global Variable Life Insurance Revenue and Market Share by Vendors (2016-2021)
2.2 Global Variable Life Insurance Industry Concentration Ratio (CR5 and HHI)
2.3 Top 5 Variable Life Insurance Vendors Market Share
2.4 Top 10 Variable Life Insurance Vendors Market Share
3 Global Variable Life Insurance Market by Type
3.1 Global Variable Life Insurance Market Size and Growth Rate Segment by Types from 2014-2021
3.2 Brief Introduction of Different Types
3.2.1 Fixed Premium Insurance
3.2.2 Variable Universal Life Insurance
4 Global Variable Life Insurance Market by Application
4.1 Global Variable Life Insurance Market Size and Growth Rate Segment by Applications from 2014-2021
4.2 Brief Introduction of Different Applications
4.2.1 Agency
4.2.2 Brokers
4.2.3 Bancassurance
4.2.4 Digital and Direct Channels
5 North America Variable Life Insurance Market Value and Segmentation (by Type, Application, Countries and Participants)
5.1 North America Variable Life Insurance Value ($) from 2014-2021
5.2 North America Variable Life Insurance Market Value ($) and Growth (%) by Type from 2014-2021
5.3 North America Variable Life Insurance Market Value ($) and Growth (%) by Application from 2014-2021
5.4 North America Variable Life Insurance Market Value ($) and Growth (%) by Countries from 2014-2021
5.4.1 The United States
5.4.2 Canada
5.5 Top North America Variable Life Insurance Participants Value ($) and Market Share (%) in 2020
6 Europe Variable Life Insurance Market Value and Segmentation (by Type, Application, Countries and Participants)
6.1 Europe Variable Life Insurance Value ($) from 2014-2021
6.2 Europe Variable Life Insurance Market Value ($) and Growth (%) by Type from 2014-2021
6.3 Europe Variable Life Insurance Market Value ($) and Growth (%) by Application from 2014-2021
6.4 Europe Variable Life Insurance Market Value ($) and Growth (%) by Countries from 2014-2021
6.4.1 Germany
6.4.2 France
6.4.3 UK
6.4.4 Italy
6.4.5 Russia
…
6.5 Top Europe Variable Life Insurance Participants Value ($) and Market Share (%) in 2020
7 Asia-Pacific Variable Life Insurance Market Value and Segmentation (by Type, Application, Countries and Participants)
7.1 Asia-Pacific Variable Life Insurance Value ($) from 2014-2021
7.2 Asia-Pacific Variable Life Insurance Market Value ($) and Growth (%) by Type from 2014-2021
7.3 Asia-Pacific Variable Life Insurance Market Value ($) and Growth (%) by Application from 2014-2021
7.4 Asia-Pacific Variable Life Insurance Market Value ($) and Growth (%) by Countries from 2014-2021
7.4.1 China
7.4.2 Japan
7.4.3 Korea
7.4.4 Southeast Asia
7.4.5 India
7.4.6 Australia
…
7.5 Top Asia-Pacific Variable Life Insurance Participants Value ($) and Market Share (%) in 2020
8 Latin America Variable Life Insurance Market Value and Segmentation (by Type, Application, Countries and Participants)
8.1 Latin America Variable Life Insurance Value ($) from 2014-2021
8.2 Latin America Variable Life Insurance Market Value ($) and Growth (%) by Type from 2014-2021
8.3 Latin America Variable Life Insurance Market Value ($) and Growth (%) by Application from 2014-2021
8.4 Latin America Variable Life Insurance Market Value ($) and Growth (%) by Countries from 2014-2021
8.4.1 Brazil
8.4.2 Mexico
8.4.3 Argentina
8.4.4 Chile
8.4.5 Colombia
…
8.5 Top Latin America Variable Life Insurance Participants Value ($) and Market Share (%) in 2020
9 Middle East & Africa Variable Life Insurance Market Value and Segmentation (by Type, Application, Countries and Participants)
9.1 Middle East & Africa Variable Life Insurance Value ($) from 2014-2021
9.2 Middle East & Africa Variable Life Insurance Market Value ($) and Growth (%) by Type from 2014-2021
9.3 Middle East & Africa Variable Life Insurance Market Value ($) and Growth (%) by Application from 2014-2021
9.4 Middle East & Africa Variable Life Insurance Market Value ($) and Growth (%) by Countries from 2014-2021
9.4.1 Egypt
9.4.2 Saudi Arabia
9.4.3 United Arab Emirates
9.4.4 Nigeria
9.4.5 South Africa
…
9.5 Top Middle East & Africa Variable Life Insurance Participants Value ($) and Market Share (%) in 2020
10. Global Level Competitive Intelligence – Company Profiles
10.1 Allianz
10.1.1 Allianz Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.1.2 Allianz Value, Gross and Growth Rate from 2014-2021
10.2 AXA
10.2.1 AXA Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.2.2 AXA Value, Gross and Growth Rate from 2014-2021
10.3 Generali
10.3.1 Generali Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.3.2 Generali Value, Gross and Growth Rate from 2014-2021
10.4 Ping An Insurance
10.4.1 Ping An Insurance Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.4.2 Ping An Insurance Value, Gross and Growth Rate from 2014-2021
10.5 China Life Insurance
10.5.1 China Life Insurance Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.5.2 China Life Insurance Value, Gross and Growth Rate from 2014-2021
10.6 Prudential PLC
10.6.1 Prudential PLC Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.6.2 Prudential PLC Value, Gross and Growth Rate from 2014-2021
10.7 Munich Re
10.7.1 Munich Re Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.7.2 Munich Re Value, Gross and Growth Rate from 2014-2021
10.8 Zurich Insurance
10.8.1 Zurich Insurance Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.8.2 Zurich Insurance Value, Gross and Growth Rate from 2014-2021
10.9 Nippon Life Insurance
10.9.1 Nippon Life Insurance Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.9.2 Nippon Life Insurance Value, Gross and Growth Rate from 2014-2021
10.10 Japan Post Holdings
10.10.1 Japan Post Holdings Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.10.2 Japan Post Holdings Value, Gross and Growth Rate from 2014-2021
10.11 Berkshire Hathaway
10.11.1 Berkshire Hathaway Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.11.2 Berkshire Hathaway Value, Gross and Growth Rate from 2014-2021
10.12 Metlife
10.12.1 Metlife Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.12.2 Metlife Value, Gross and Growth Rate from 2014-2021
10.13 Manulife Financial
10.13.1 Manulife Financial Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.13.2 Manulife Financial Value, Gross and Growth Rate from 2014-2021
10.14 CPIC
10.14.1 CPIC Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.14.2 CPIC Value, Gross and Growth Rate from 2014-2021
10.15 Chubb
10.15.1 Chubb Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.15.2 Chubb Value, Gross and Growth Rate from 2014-2021
10.16 AIG
10.16.1 AIG Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.16.2 AIG Value, Gross and Growth Rate from 2014-2021
10.17 Aviva
10.17.1 Aviva Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.17.2 Aviva Value, Gross and Growth Rate from 2014-2021
10.18 Allstate
10.18.1 Allstate Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.18.2 Allstate Value, Gross and Growth Rate from 2014-2021
10.19 Swiss RE
10.19.1 Swiss RE Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.19.2 Swiss RE Value, Gross and Growth Rate from 2014-2021
10.20 Prudential Financial
10.20.1 Prudential Financial Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.20.2 Prudential Financial Value, Gross and Growth Rate from 2014-2021
10.21 Travelers
10.21.1 Travelers Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.21.2 Travelers Value, Gross and Growth Rate from 2014-2021
10.22 AIA
10.22.1 AIA Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.22.2 AIA Value, Gross and Growth Rate from 2014-2021
10.23 Aflac
10.23.1 Aflac Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.23.2 Aflac Value, Gross and Growth Rate from 2014-2021
10.24 Legal and General
10.24.1 Legal and General Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
10.24.2 Legal and General Value, Gross and Growth Rate from 2014-2021
11. Market Dynamics
11.1 Driving Factors
11.1.1 Rising Demand in one or More of the Following Regions: North America, Europe, Asia-Pacific, Latin America, Middle East & Africa
11.1.2 Increasing Use of Variable Life Insurance by Different End-User/Applications
11.2 Restraints and Challenges in the Market
11.3 Opportunities
12. Future Forecast of Global Variable Life Insurance Market from 2021-2026
12.1 Future Forecast of Global Variable Life Insurance Market from 2021-2026 Segment by Regions
12.2 Future Forecast of Global Variable Life Insurance Market from 2021-2026 Segment by Type
12.3 Future Forecast of Global Variable Life Insurance Market from 2021-2026 Segment by Application
13. Investment Analysis
13.1 Fundamental Analysis (Porter's Five Forces Analysis)
13.2 Technical Preparation Analysis
13.3 Risk Evaluating Analysis
13.4 Estimated Investment Pay-Back Period
14 Research Methodology
14.1 Research Data
14.1.1 Secondary Data
14.1.2 Primary Data
14.2 Market Size Estimation
14.2.1 Bottom-Up Approach
14.2.2 Top-Down Approach (Involves time, Space, and Persons)
14.3 Data Triangulation
14.4 Assumptions
14.5 Hypothesis of this Research, Clear, specific, and testable statement of this research
14.6 Limitations of Our Study
14.7 Scene Based Modeling
14.8 Covid-19 Impact/Evaluation
15 Disclaimer Table Key Data Covered
Table Key Data Parameter
Figure Global Variable Life Insurance Market Size and Growth Forecast 2014-2026
Table Global Variable Life Insurance Market Size ($) by Region 2014-2026
Table Variable Life Insurance Gross Margin in Different Region 2014-2021
Table Global Variable Life Insurance Market Size ($) and Growth Rate Segment by Types from 2014-2021
Figure Fixed Premium Insurance of Variable Life Insurance
Figure Variable Universal Life Insurance of Variable Life Insurance
Table Global Variable Life Insurance Market Size ($) and Growth Rate Segment by Applications from 2014-2021
Figure Agency of Variable Life Insurance
Figure Brokers of Variable Life Insurance
Figure Bancassurance of Variable Life Insurance
Figure Digital and Direct Channels of Variable Life Insurance
Figure North America Variable Life Insurance Value ($) and Growth Rate from 2014-2021
Table North America Variable Life Insurance Value ($) and Growth (%) by Type from 2014-2021
Table North America Variable Life Insurance Value ($) and Growth (%) by Application from 2014-2021
Table Top North America Variable Life Insurance Participants Value ($) and Market Share (%) in 2020
Figure Europe Variable Life Insurance Value ($) and Growth Rate from 2014-2021
Table Europe Variable Life Insurance Value ($) and Growth (%) by Type from 2014-2021
Table Europe Variable Life Insurance Value ($) and Growth (%) by Application from 2014-2021
Table Top Europe Variable Life Insurance Participants Value ($) and Market Share (%) in 2020
Figure Asia-Pacific Variable Life Insurance Value ($) and Growth Rate from 2014-2021
Table Asia-Pacific Variable Life Insurance Value ($) and Growth (%) by Type from 2014-2021
Table Asia-Pacific Variable Life Insurance Value ($) and Growth (%) by Application from 2014-2021
Table Top Asia-Pacific Variable Life Insurance Participants Value ($) and Market Share (%) in 2020
Figure Latin America Variable Life Insurance Value ($) and Growth Rate from 2014-2021
Table Latin America Variable Life Insurance Value ($) and Growth (%) by Type from 2014-2021
Table Latin America Variable Life Insurance Value ($) and Growth (%) by Application from 2014-2021
Table Top Latin America Variable Life Insurance Participants Value ($) and Market Share (%) in 2020
Figure Middle East & Africa Variable Life Insurance Value ($) and Growth Rate from 2014-2021
Table Middle East & Africa Variable Life Insurance Value ($) and Growth (%) by Type from 2014-2021
Table Middle East & Africa Variable Life Insurance Value ($) and Growth (%) by Application from 2014-2021
Table Top Middle East & Africa Variable Life Insurance Participants Value ($) and Market Share (%) in 2020
Table Allianz Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Allianz Value, Gross and Growth Rate from 2014-2021
Figure Allianz Gross Margin from 2014-2021
Table AXA Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure AXA Value, Gross and Growth Rate from 2014-2021
Figure AXA Gross Margin from 2014-2021
Table Generali Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Generali Value, Gross and Growth Rate from 2014-2021
Figure Generali Gross Margin from 2014-2021
Table Ping An Insurance Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Ping An Insurance Value, Gross and Growth Rate from 2014-2021
Figure Ping An Insurance Gross Margin from 2014-2021
Table China Life Insurance Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure China Life Insurance Value, Gross and Growth Rate from 2014-2021
Figure China Life Insurance Gross Margin from 2014-2021
Table Prudential PLC Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Prudential PLC Value, Gross and Growth Rate from 2014-2021
Figure Prudential PLC Gross Margin from 2014-2021
Table Munich Re Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Munich Re Value, Gross and Growth Rate from 2014-2021
Figure Munich Re Gross Margin from 2014-2021
Table Zurich Insurance Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Zurich Insurance Value, Gross and Growth Rate from 2014-2021
Figure Zurich Insurance Gross Margin from 2014-2021
Table Nippon Life Insurance Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Nippon Life Insurance Value, Gross and Growth Rate from 2014-2021
Figure Nippon Life Insurance Gross Margin from 2014-2021
Table Japan Post Holdings Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Japan Post Holdings Value, Gross and Growth Rate from 2014-2021
Figure Japan Post Holdings Gross Margin from 2014-2021
Table Berkshire Hathaway Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Berkshire Hathaway Value, Gross and Growth Rate from 2014-2021
Figure Berkshire Hathaway Gross Margin from 2014-2021
Table Metlife Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Metlife Value, Gross and Growth Rate from 2014-2021
Figure Metlife Gross Margin from 2014-2021
Table Manulife Financial Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Manulife Financial Value, Gross and Growth Rate from 2014-2021
Figure Manulife Financial Gross Margin from 2014-2021
Table CPIC Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure CPIC Value, Gross and Growth Rate from 2014-2021
Figure CPIC Gross Margin from 2014-2021
Table Chubb Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Chubb Value, Gross and Growth Rate from 2014-2021
Figure Chubb Gross Margin from 2014-2021
Table AIG Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure AIG Value, Gross and Growth Rate from 2014-2021
Figure AIG Gross Margin from 2014-2021
Table Aviva Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Aviva Value, Gross and Growth Rate from 2014-2021
Figure Aviva Gross Margin from 2014-2021
Table Allstate Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Allstate Value, Gross and Growth Rate from 2014-2021
Figure Allstate Gross Margin from 2014-2021
Table Swiss RE Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Swiss RE Value, Gross and Growth Rate from 2014-2021
Figure Swiss RE Gross Margin from 2014-2021
Table Prudential Financial Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Prudential Financial Value, Gross and Growth Rate from 2014-2021
Figure Prudential Financial Gross Margin from 2014-2021
Table Travelers Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Travelers Value, Gross and Growth Rate from 2014-2021
Figure Travelers Gross Margin from 2014-2021
Table AIA Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure AIA Value, Gross and Growth Rate from 2014-2021
Figure AIA Gross Margin from 2014-2021
Table Aflac Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Aflac Value, Gross and Growth Rate from 2014-2021
Figure Aflac Gross Margin from 2014-2021
Table Legal and General Company Profile (Major Business, Plants Distribution, Sales Region, Contact Information)
Figure Legal and General Value, Gross and Growth Rate from 2014-2021
Figure Legal and General Gross Margin from 2014-2021
Table Driving Factors for this Market (North America, Europe, Asia-Pacific, Latin America, Middle East & Africa)
Table Global Variable Life Insurance Value ($) and Growth Rate Forecast by Regions (2021-2026)
Table Global Variable Life Insurance Production and Growth Rate Forecast by Types (2021-2026)
Table Global Variable Life Insurance Value and Growth Rate Forecast by End-User/Applications (2021-2026)
Table Key Data from Secondary Sources
Table Key Data Parameter
Figure Market Size Estimation by End-Use Industry
Figure Market: Data Triangulation
Figure Market Size Estimation: Top-Down Approach
Research Methodology:
Variable Life Insurance Market Size Estimation
To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.
Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.
Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.
We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.
Data Source
Secondary Sources
This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.
These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.
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Primary Sources
As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.
On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.
These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.
Key Data Information from Primary Sources
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