North America Mobile Phone Insurance Market 2022-2032 by Coverage (Physical Damage, Internal Failure, Theft, Virus), Phone Type (Premium, Mid & High-end, Budget), Phone Category (New, Refurbished), End User (Personal, Enterprise), Distribution Channel (Mobile Providers, OEMs, Retail, Online), and Country: Trend Forecast and Growth Opportunity
North America Mobile Phone Insurance Market 2022-2032 by Coverage (Physical Damage, Internal Failure, Theft, Virus), Phone Type (Premium, Mid & High-end, Budget), Phone Category (New, Refurbished), End User (Personal, Enterprise), Distribution Channel (Mobile Providers, OEMs, Retail, Online), and Country: Trend Forecast and Growth Opportunity
Discover the latest insights into the booming North America Mobile Phone Insurance Market. This report analyzes market size, growth trends (CAGR ), key players, and regional performance, offering valuable data for investors and industry professionals. Explore market drivers, restraints, and future projections for -.
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North America mobile phone insurance market is projected to grow by 11.0% annually in the forecast period and reach $27.94 billion by 2032, driven by the rising number of mobile users, growing incidents of damages involving unintentional handling damage and virus infection, and the surging cases of phone thefts.
Highlighted with 67 tables and 44 figures, this 128-page report “North America Mobile Phone Insurance Market 2022-2032 by Coverage (Physical Damage, Internal Failure, Theft, Virus), Phone Type (Premium, Mid & High-end, Budget), Phone Category (New, Refurbished), End User (Personal, Enterprise), Distribution Channel (Mobile Providers, OEMs, Retail, Online), and Country: Trend Forecast and Growth Opportunity” is based on a comprehensive research of the entire North America mobile phone insurance market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report is based on studies on 2020-2022 and provides forecast from 2023 till 2032 with 2022 as the base year. (Please note: The report will be updated before delivery so that the latest historical year is the base year, and the forecast covers at least 5 years over the base year.)
In-depth qualitative analyses include identification and investigation of the following aspects:
• Market Structure
• Growth Drivers
• Restraints and Challenges
• Emerging Product Trends & Market Opportunities
• Porter’s Fiver Forces
The trend and outlook of North America market is forecast in optimistic, balanced, and conservative view by taking into account of COVID-19 and Russia-Ukraine conflict. The balanced (most likely) projection is used to quantify North America mobile phone insurance market in every aspect of the classification from perspectives of Coverage, Phone Type, Phone Category, End User, Distribution Channel, and Country.
Based on Coverage, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.
• Physical Damage
• Internal Component Failure
• Theft & Loss Protection
• Virus & Data Protection
• Other Coverage
Based on Phone Type, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.
• Premium Smartphones
• Mid & High-end Phones
• Budget Phones
By Phone Category, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.
• New Phones
• Refurbished Phones
By End User, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.
• Personal
• Enterprise
By Distribution Channel, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.
• Mobile Providers
• Phone OEMs
• Retail Stores
• Online
• Other Channels
Geographically, the following national/local markets are fully investigated:
• U.S.
• Canada
• Mexico
For each key country, detailed analysis and data for annual revenue ($ mn) are available for 2022-2032. The breakdown of national markets by Coverage, Phone Type, and Distribution Channel over the forecast years are also included.
The report also covers the current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.
Selected Key Players:
AIG
Allianz Insurance
Apple Inc
Assurant, Inc.
Asurion, LLC
At&T Inc.
Aviva
Better Buy Insurance
Brightstar Corp.
Gadget Cover
Insurance2go
Liberty Mutual Insurance Group
O2 Mobile Insurance
Pier Insurance Managed Services
ProtectCELL
Protect your Bubble
Salt Insurance Services Limited
Sunrise Communications AG
Swisscom
Switched on Insurance
Three Ireland (Hutchison) Limited
Tinhat
Trov, Inc.
(Please note: The report will be updated before delivery so that the latest historical year is the base year, and the forecast covers at least 5 years over the base year.)
1 Introduction 8
1.1 Industry Definition and Research Scope 8
1.1.1 Industry Definition 8
1.1.2 Research Scope 9
1.2 Research Methodology 12
1.2.1 Overview of Market Research Methodology 12
1.2.2 Market Assumption 13
1.2.3 Secondary Data 13
1.2.4 Primary Data 13
1.2.5 Data Filtration and Model Design 14
1.2.6 Market Size/Share Estimation 15
1.2.7 Research Limitations 16
1.3 Executive Summary 17
2 Market Overview and Dynamics 20
2.1 Market Size and Forecast 20
2.1.1 Impact of COVID-19 on World Economy 21
2.1.2 Impact of COVID-19 on the Market 24
2.1.3 Impact of Russia-Ukraine Conflict: War Slows Economic Recovery 26
2.2 Major Growth Drivers 30
2.3 Market Restraints and Challenges 34
2.4 Emerging Opportunities and Market Trends 37
2.5 Porter’s Fiver Forces Analysis 41
3 Segmentation of North America Market by Coverage 45
3.1 Market Overview by Coverage 45
3.2 Physical Damage 47
3.3 Internal Component Failure 48
3.4 Theft & Loss Protection 49
3.5 Virus & Data Protection 50
3.6 Other Coverage 51
4 Segmentation of North America Market by Phone Type 52
4.1 Market Overview by Phone Type 52
4.2 Premium Smartphones 54
4.3 Mid & High-end Phones 55
4.4 Budget Phones 56
5 Segmentation of North America Market by Phone Category 57
5.1 Market Overview by Phone Category 57
5.2 New Phones 59
5.3 Refurbished Phones 60
6 Segmentation of North America Market by End User 61
6.1 Market Overview by End User 61
6.2 Personal 63
6.3 Enterprise 64
7 Segmentation of North America Market by Distribution Channel 65
7.1 Market Overview by Distribution Channel 65
7.2 Mobile Providers 67
7.3 Phone OEMs 68
7.4 Retail Stores 69
7.5 Online 70
7.6 Other Channels 71
8 North America Market 2022-2032 by Country 72
8.1 Overview of North America Market 72
8.2 U.S. 75
8.3 Canada 78
8.4 Mexico 80
9 Competitive Landscape 82
9.1 Overview of Key Vendors 82
9.2 New Product Launch, Partnership, Investment, and M&A 86
9.3 Company Profiles 87
AIG 87
Allianz Insurance 89
Apple Inc 92
Assurant, Inc. 95
Asurion, LLC 97
At&T Inc. 99
Aviva 103
Better Buy Insurance 105
Brightstar Corp. 106
Gadget Cover 108
Insurance2go 110
Liberty Mutual Insurance Group 111
O2 Mobile Insurance 113
Pier Insurance Managed Services 114
ProtectCELL 115
Protect your Bubble 116
Salt Insurance Services Limited 117
Sunrise Communications AG 118
Swisscom 120
Switched on Insurance 122
Three Ireland (Hutchison) Limited 124
Tinhat 125
Trov, Inc. 126
RELATED REPORTS 128
Tables & Figures:
List of Tables:
Table 1. Snapshot of North America Mobile Phone Insurance Market in Balanced Perspective, 2022-2032 18
Table 2. World Economic Outlook, 2021-2031 22
Table 3. World Economic Outlook, 2021-2023 23
Table 4. Scenarios for Economic Impact of Ukraine Crisis 27
Table 5. Main Product Trends and Market Opportunities in North America Mobile Phone Insurance Market 37
Table 6. North America Mobile Phone Insurance Market by Coverage, 2022-2032, $ mn 45
Table 7. North America Mobile Phone Insurance Market by Phone Type, 2022-2032, $ mn 52
Table 8. North America Mobile Phone Insurance Market by Phone Category, 2022-2032, $ mn 57
Table 9. North America Mobile Phone Insurance Market by End User, 2022-2032, $ mn 61
Table 10. North America Mobile Phone Insurance Market by Distribution Channel, 2022-2032, $ mn 65
Table 11. North America Mobile Phone Insurance Market by Country, 2022-2032, $ mn 73
Table 12. U.S. Mobile Phone Insurance Market by Coverage, 2022-2032, $ mn 77
Table 13. U.S. Mobile Phone Insurance Market by Phone Type, 2022-2032, $ mn 77
Table 14. U.S. Mobile Phone Insurance Market by Distribution Channel, 2022-2032, $ mn 77
Table 15. Canada Mobile Phone Insurance Market by Coverage, 2022-2032, $ mn 79
Table 16. Canada Mobile Phone Insurance Market by Phone Type, 2022-2032, $ mn 79
Table 17. Canada Mobile Phone Insurance Market by Distribution Channel, 2022-2032, $ mn 79
Table 18. Mexico Mobile Phone Insurance Market by Coverage, 2022-2032, $ mn 81
Table 19. Mexico Mobile Phone Insurance Market by Phone Type, 2022-2032, $ mn 81
Table 20. Mexico Mobile Phone Insurance Market by Distribution Channel, 2022-2032, $ mn 81
Table 21. Breakdown of World Market by Key Vendor, 2022, % 84
Table 22. AIG: Company Snapshot 87
Table 23. AIG: Business Segmentation 88
Table 24. AIG: Product Portfolio 88
Table 25. Allianz Insurance: Company Snapshot 89
Table 26. Allianz Insurance: Business Segmentation 89
Table 27. Allianz Insurance: Product Portfolio 90
Table 28. Allianz Insurance: Revenue, 2016-2018, $ mn 90
Table 29. Allianz Insurance: Recent Developments 91
Table 30. Apple Inc.: Company Snapshot 92
Table 31. Apple Inc.: Business Segmentation 93
Table 32. Apple Inc.: Product Portfolio 93
Table 33. Apple Inc.: Revenue, 2016-2018, $ mn 94
Table 34. Apple Inc.: Recent Developments 94
Table 35. Assurant, Inc.: Company Snapshot 95
Table 36. Assurant, Inc.: Recent Developments 96
Table 37. Asurion, LLC: Company Snapshot 97
Table 38. Asurion, LLC: Recent Developments 98
Table 39. At&T Inc.: Company Snapshot 99
Table 40. At&T Inc.: Business Segmentation 99
Table 41. At&T Inc.: Product Portfolio 100
Table 42. At&T Inc.: Revenue, 2017-2019, $ bn 100
Table 43. At&T Inc.: Recent Developments 102
Table 44. Aviva: Company Snapshot 103
Table 45 Aviva: Business Segmentation 103
Table 46 Aviva: Revenue, 2016-2018, $ mn 104
Table 47. Aviva: Recent Developments 104
Table 48. Better Buy Insurance: Company Snapshot 105
Table 49. Brightstar Corp.: Company Snapshot 106
Table 50. Brightstar Corp.: Product Portfolio 106
Table 51. Brightstar Corp.: Recent Developments 107
Table 52. Gadget Cover: Company Snapshot 108
Table 53. Insurance2go: Company Snapshot 110
Table 54. Liberty Mutual Insurance Group: Company Snapshot 111
Table 55. Liberty Mutual Insurance Group: Business Segmentation 112
Table 56. Liberty Mutual Insurance Group: Recent Developments 112
Table 57. O2 Mobile Insurance: Company Snapshot 113
Table 58. Pier Insurance Managed Services: Company Snapshot 114
Table 59. ProtectCELL: Company Snapshot 115
Table 60. Protect your Bubble: Company Snapshot 116
Table 61. Salt Insurance Services Limited: Company Snapshot 117
Table 62. Sunrise Communications AG: Company Snapshot 118
Table 63. Swisscom: Company Snapshot 120
Table 64. Switched on Insurance: Company Snapshot 122
Table 65. Three Ireland (Hutchison) Limited: Company Snapshot 124
Table 66. Tinhat: Company Snapshot 125
Table 67. Trov, Inc.: Company Snapshot 126List of Figures:
Figure 1. Research Method Flow Chart 12
Figure 2. Bottom-up Approach and Top-down Approach for Market Estimation 15
Figure 3. North America Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2022-2032 17
Figure 4. North America Mobile Phone Insurance Market, 2022-2032, $ mn 20
Figure 5. Impact of COVID-19 on Business 24
Figure 6. Primary Drivers and Impact Factors of North America Mobile Phone Insurance Market 30
Figure 7. Forecast of Middle-class Population by Region, 2015-2030, million 33
Figure 8. World Total InsurTech Investment by Year and Grand Total Split by P&C and L&H, 2012-2022, $ million 33
Figure 9. Primary Restraints and Impact Factors of North America Mobile Phone Insurance Market 34
Figure 10. Investment Opportunity Analysis 38
Figure 11. Porter’s Fiver Forces Analysis of North America Mobile Phone Insurance Market 41
Figure 12. Breakdown of North America Mobile Phone Insurance Market by Coverage, 2022-2032, % of Revenue 46
Figure 13. North America Addressable Market Cap in 2023-2032 by Coverage, Value ($ mn) and Share (%) 46
Figure 14. North America Mobile Phone Insurance Market by Coverage: Physical Damage, 2022-2032, $ mn 47
Figure 15. North America Mobile Phone Insurance Market by Coverage: Internal Component Failure, 2022-2032, $ mn 48
Figure 16. North America Mobile Phone Insurance Market by Coverage: Theft & Loss Protection, 2022-2032, $ mn 49
Figure 17. North America Mobile Phone Insurance Market by Coverage: Virus & Data Protection, 2022-2032, $ mn 50
Figure 18. North America Mobile Phone Insurance Market by Coverage: Other Coverage, 2022-2032, $ mn 51
Figure 19. Breakdown of North America Mobile Phone Insurance Market by Phone Type, 2022-2032, % of Sales Revenue 53
Figure 20. North America Addressable Market Cap in 2023-2032 by Phone Type, Value ($ mn) and Share (%) 53
Figure 21. North America Mobile Phone Insurance Market by Phone Type: Premium Smartphones, 2022-2032, $ mn 54
Figure 22. North America Mobile Phone Insurance Market by Phone Type: Mid & High-end Phones, 2022-2032, $ mn 55
Figure 23. North America Mobile Phone Insurance Market by Phone Type: Budget Phones, 2022-2032, $ mn 56
Figure 24. Breakdown of North America Mobile Phone Insurance Market by Phone Category, 2022-2032, % of Sales Revenue 58
Figure 25. North America Addressable Market Cap in 2023-2032 by Phone Category, Value ($ mn) and Share (%) 58
Figure 26. North America Mobile Phone Insurance Market by Phone Category: New Phones, 2022-2032, $ mn 59
Figure 27. North America Mobile Phone Insurance Market by Phone Category: Refurbished Phones, 2022-2032, $ mn 60
Figure 28. Breakdown of North America Mobile Phone Insurance Market by End User, 2022-2032, % of Revenue 62
Figure 29. North America Addressable Market Cap in 2023-2032 by End User, Value ($ mn) and Share (%) 62
Figure 30. North America Mobile Phone Insurance Market by End User: Personal, 2022-2032, $ mn 63
Figure 31. North America Mobile Phone Insurance Market by End User: Enterprise, 2022-2032, $ mn 64
Figure 32. Breakdown of North America Mobile Phone Insurance Market by Distribution Channel, 2022-2032, % of Revenue 66
Figure 33. North America Addressable Market Cap in 2023-2032 by Distribution Channel, Value ($ mn) and Share (%) 66
Figure 34. North America Mobile Phone Insurance Market by Distribution Channel: Mobile Providers, 2022-2032, $ mn 67
Figure 35. North America Mobile Phone Insurance Market by Distribution Channel: Phone OEMs, 2022-2032, $ mn 68
Figure 36. North America Mobile Phone Insurance Market by Distribution Channel: Retail Stores, 2022-2032, $ mn 69
Figure 37. North America Mobile Phone Insurance Market by Distribution Channel: Online, 2022-2032, $ mn 70
Figure 38. North America Mobile Phone Insurance Market by Distribution Channel: Other Channels, 2022-2032, $ mn 71
Figure 39. Breakdown of North America Mobile Phone Insurance Market by Country, 2022 and 2032, % of Revenue 73
Figure 40. Contribution to North America 2023-2032 Cumulative Market by Country, Value ($ mn) and Share (%) 74
Figure 41. U.S. Mobile Phone Insurance Market, 2022-2032, $ mn 76
Figure 42. Canada Mobile Phone Insurance Market, 2022-2032, $ mn 78
Figure 43. Mobile Phone Insurance Market in Mexico, 2022-2032, $ mn 80
Figure 44. Growth Stage of North America Mobile Phone Insurance Industry over the Forecast Period 82
Research Methodology:
North America Mobile Phone Insurance Market Size Estimation
To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.
Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.
Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.
We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.
Data Source
Secondary Sources
This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.
These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.
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Primary Sources
As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.
On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.
These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.
Key Data Information from Primary Sources
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