Masher Market, Global Outlook and Forecast 2022-2028
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A masher is a food preparation utensil used to crush cooked food.
The latest research study released by Market IntelliX evaluates market size and forecasts of Masher in global, including the following market information:
Global Masher Market Revenue, 2017-2022, 2023-2028, ($ millions)
Global Masher Market Sales, 2017-2022, 2023-2028, (K Units)
Global top five Masher companies in 2021 (%)
The global Masher market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period.
The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.
General Stainless Steel Segment to Reach $ Million by 2028, with a % CAGR in next six years.
The global key manufacturers of Masher include OXO, Best Manufacturers, KitchenAid, Zulay Kitchen, Spring Chef, Prepara, WMF, Zyliss and Calphalon, etc. In 2021, the global top five players have a share approximately % in terms of revenue.
MI has surveyed the Masher manufacturers, suppliers, distributors and industry experts on this industry, involving the sales, revenue, demand, price change, product type, recent development and plan, industry trends, drivers, challenges, obstacles, and potential risks.
Market Segmentations:
Global Masher Market, by Type, 2017-2022, 2023-2028 ($ Millions) & (K Units)
Global Masher Market Segment Percentages, by Type, 2021 (%)
General Stainless Steel
Silicone Coated
Others
Global Masher Market, by Application, 2017-2022, 2023-2028 ($ Millions) & (K Units)
Global Masher Market Segment Percentages, by Application, 2021 (%)
Online Sales
Offline Sales
Global Masher Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions) & (K Units)
Global Masher Market Segment Percentages, By Region and Country, 2021 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Masher revenues in global market, 2017-2022 (Estimated), ($ millions)
Key companies Masher revenues share in global market, 2021 (%)
Key companies Masher sales in global market, 2017-2022 (Estimated), (K Units)
Key companies Masher sales share in global market, 2021 (%)
The report presents profiles of competitors in the market, Some of the prominent key players covered:
OXO
Best Manufacturers
KitchenAid
Zulay Kitchen
Spring Chef
Prepara
WMF
Zyliss
Calphalon
Tovolo
Fox Run
Norpro
Zwilling
T-fal
Farberware
Key Takeaways from this Report
Evaluate market potential through analyzing growth rates (CAGR %), Volume (Units) and Value ($M) data given at country level – for product types, end use applications and by different industry verticals.
Understand the different dynamics influencing the market – key driving factors, challenges and hidden opportunities.
Get in-depth insights on your competitor performance – market shares, strategies, financial benchmarking, product benchmarking, SWOT and more.
Analyze the sales and distribution channels across key geographies to improve top-line revenues.
Understand the industry supply chain with a deep-dive on the value augmentation at each step, in order to optimize value and bring efficiencies in your processes.
Get a quick outlook on the market entropy – M&A’s, deals, partnerships, product launches of all key players for the past 4 years.
Evaluate the supply-demand gaps, import-export statistics and regulatory landscape for more than top 20 countries globally for the market.
1 Introduction to Research & Analysis Reports
1.1 Masher Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Masher Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Masher Overall Market Size
2.1 Global Masher Market Size: 2021 VS 2028
2.2 Global Masher Revenue, Prospects & Forecasts: 2017-2028
2.3 Global Masher Sales: 2017-2028
3 Company Landscape
3.1 Top Masher Players in Global Market
3.2 Top Global Masher Companies Ranked by Revenue
3.3 Global Masher Revenue by Companies
3.4 Global Masher Sales by Companies
3.5 Global Masher Price by Manufacturer (2017-2022)
3.6 Top 3 and Top 5 Masher Companies in Global Market, by Revenue in 2021
3.7 Global Manufacturers Masher Product Type
3.8 Tier 1, Tier 2 and Tier 3 Masher Players in Global Market
3.8.1 List of Global Tier 1 Masher Companies
3.8.2 List of Global Tier 2 and Tier 3 Masher Companies
4 Sights by Product
4.1 Overview
4.1.1 By Type - Global Masher Market Size Markets, 2021 & 2028
4.1.2 General Stainless Steel
4.1.3 Silicone Coated
4.1.4 Others
4.2 By Type - Global Masher Revenue & Forecasts
4.2.1 By Type - Global Masher Revenue, 2017-2022
4.2.2 By Type - Global Masher Revenue, 2023-2028
4.2.3 By Type - Global Masher Revenue Market Share, 2017-2028
4.3 By Type - Global Masher Sales & Forecasts
4.3.1 By Type - Global Masher Sales, 2017-2022
4.3.2 By Type - Global Masher Sales, 2023-2028
4.3.3 By Type - Global Masher Sales Market Share, 2017-2028
4.4 By Type - Global Masher Price (Manufacturers Selling Prices), 2017-2028
5 Sights By Application
5.1 Overview
5.1.1 By Application - Global Masher Market Size, 2021 & 2028
5.1.2 Online Sales
5.1.3 Offline Sales
5.2 By Application - Global Masher Revenue & Forecasts
5.2.1 By Application - Global Masher Revenue, 2017-2022
5.2.2 By Application - Global Masher Revenue, 2023-2028
5.2.3 By Application - Global Masher Revenue Market Share, 2017-2028
5.3 By Application - Global Masher Sales & Forecasts
5.3.1 By Application - Global Masher Sales, 2017-2022
5.3.2 By Application - Global Masher Sales, 2023-2028
5.3.3 By Application - Global Masher Sales Market Share, 2017-2028
5.4 By Application - Global Masher Price (Manufacturers Selling Prices), 2017-2028
6 Sights by Region
6.1 By Region - Global Masher Market Size, 2021 & 2028
6.2 By Region - Global Masher Revenue & Forecasts
6.2.1 By Region - Global Masher Revenue, 2017-2022
6.2.2 By Region - Global Masher Revenue, 2023-2028
6.2.3 By Region - Global Masher Revenue Market Share, 2017-2028
6.3 By Region - Global Masher Sales & Forecasts
6.3.1 By Region - Global Masher Sales, 2017-2022
6.3.2 By Region - Global Masher Sales, 2023-2028
6.3.3 By Region - Global Masher Sales Market Share, 2017-2028
6.4 North America
6.4.1 By Country - North America Masher Revenue, 2017-2028
6.4.2 By Country - North America Masher Sales, 2017-2028
6.4.3 US Masher Market Size, 2017-2028
6.4.4 Canada Masher Market Size, 2017-2028
6.4.5 Mexico Masher Market Size, 2017-2028
6.5 Europe
6.5.1 By Country - Europe Masher Revenue, 2017-2028
6.5.2 By Country - Europe Masher Sales, 2017-2028
6.5.3 Germany Masher Market Size, 2017-2028
6.5.4 France Masher Market Size, 2017-2028
6.5.5 U.K. Masher Market Size, 2017-2028
6.5.6 Italy Masher Market Size, 2017-2028
6.5.7 Russia Masher Market Size, 2017-2028
6.5.8 Nordic Countries Masher Market Size, 2017-2028
6.5.9 Benelux Masher Market Size, 2017-2028
6.6 Asia
6.6.1 By Region - Asia Masher Revenue, 2017-2028
6.6.2 By Region - Asia Masher Sales, 2017-2028
6.6.3 China Masher Market Size, 2017-2028
6.6.4 Japan Masher Market Size, 2017-2028
6.6.5 South Korea Masher Market Size, 2017-2028
6.6.6 Southeast Asia Masher Market Size, 2017-2028
6.6.7 India Masher Market Size, 2017-2028
6.7 South America
6.7.1 By Country - South America Masher Revenue, 2017-2028
6.7.2 By Country - South America Masher Sales, 2017-2028
6.7.3 Brazil Masher Market Size, 2017-2028
6.7.4 Argentina Masher Market Size, 2017-2028
6.8 Middle East & Africa
6.8.1 By Country - Middle East & Africa Masher Revenue, 2017-2028
6.8.2 By Country - Middle East & Africa Masher Sales, 2017-2028
6.8.3 Turkey Masher Market Size, 2017-2028
6.8.4 Israel Masher Market Size, 2017-2028
6.8.5 Saudi Arabia Masher Market Size, 2017-2028
6.8.6 UAE Masher Market Size, 2017-2028
7 Manufacturers & Brands Profiles
7.1 OXO
7.1.1 OXO Corporate Summary
7.1.2 OXO Business Overview
7.1.3 OXO Masher Major Product Offerings
7.1.4 OXO Masher Sales and Revenue in Global (2017-2022)
7.1.5 OXO Key News
7.2 Best Manufacturers
7.2.1 Best Manufacturers Corporate Summary
7.2.2 Best Manufacturers Business Overview
7.2.3 Best Manufacturers Masher Major Product Offerings
7.2.4 Best Manufacturers Masher Sales and Revenue in Global (2017-2022)
7.2.5 Best Manufacturers Key News
7.3 KitchenAid
7.3.1 KitchenAid Corporate Summary
7.3.2 KitchenAid Business Overview
7.3.3 KitchenAid Masher Major Product Offerings
7.3.4 KitchenAid Masher Sales and Revenue in Global (2017-2022)
7.3.5 KitchenAid Key News
7.4 Zulay Kitchen
7.4.1 Zulay Kitchen Corporate Summary
7.4.2 Zulay Kitchen Business Overview
7.4.3 Zulay Kitchen Masher Major Product Offerings
7.4.4 Zulay Kitchen Masher Sales and Revenue in Global (2017-2022)
7.4.5 Zulay Kitchen Key News
7.5 Spring Chef
7.5.1 Spring Chef Corporate Summary
7.5.2 Spring Chef Business Overview
7.5.3 Spring Chef Masher Major Product Offerings
7.5.4 Spring Chef Masher Sales and Revenue in Global (2017-2022)
7.5.5 Spring Chef Key News
7.6 Prepara
7.6.1 Prepara Corporate Summary
7.6.2 Prepara Business Overview
7.6.3 Prepara Masher Major Product Offerings
7.6.4 Prepara Masher Sales and Revenue in Global (2017-2022)
7.6.5 Prepara Key News
7.7 WMF
7.7.1 WMF Corporate Summary
7.7.2 WMF Business Overview
7.7.3 WMF Masher Major Product Offerings
7.7.4 WMF Masher Sales and Revenue in Global (2017-2022)
7.7.5 WMF Key News
7.8 Zyliss
7.8.1 Zyliss Corporate Summary
7.8.2 Zyliss Business Overview
7.8.3 Zyliss Masher Major Product Offerings
7.8.4 Zyliss Masher Sales and Revenue in Global (2017-2022)
7.8.5 Zyliss Key News
7.9 Calphalon
7.9.1 Calphalon Corporate Summary
7.9.2 Calphalon Business Overview
7.9.3 Calphalon Masher Major Product Offerings
7.9.4 Calphalon Masher Sales and Revenue in Global (2017-2022)
7.9.5 Calphalon Key News
7.10 Tovolo
7.10.1 Tovolo Corporate Summary
7.10.2 Tovolo Business Overview
7.10.3 Tovolo Masher Major Product Offerings
7.10.4 Tovolo Masher Sales and Revenue in Global (2017-2022)
7.10.5 Tovolo Key News
7.11 Fox Run
7.11.1 Fox Run Corporate Summary
7.11.2 Fox Run Masher Business Overview
7.11.3 Fox Run Masher Major Product Offerings
7.11.4 Fox Run Masher Sales and Revenue in Global (2017-2022)
7.11.5 Fox Run Key News
7.12 Norpro
7.12.1 Norpro Corporate Summary
7.12.2 Norpro Masher Business Overview
7.12.3 Norpro Masher Major Product Offerings
7.12.4 Norpro Masher Sales and Revenue in Global (2017-2022)
7.12.5 Norpro Key News
7.13 Zwilling
7.13.1 Zwilling Corporate Summary
7.13.2 Zwilling Masher Business Overview
7.13.3 Zwilling Masher Major Product Offerings
7.13.4 Zwilling Masher Sales and Revenue in Global (2017-2022)
7.13.5 Zwilling Key News
7.14 T-fal
7.14.1 T-fal Corporate Summary
7.14.2 T-fal Business Overview
7.14.3 T-fal Masher Major Product Offerings
7.14.4 T-fal Masher Sales and Revenue in Global (2017-2022)
7.14.5 T-fal Key News
7.15 Farberware
7.15.1 Farberware Corporate Summary
7.15.2 Farberware Business Overview
7.15.3 Farberware Masher Major Product Offerings
7.15.4 Farberware Masher Sales and Revenue in Global (2017-2022)
7.15.5 Farberware Key News
8 Global Masher Production Capacity, Analysis
8.1 Global Masher Production Capacity, 2017-2028
8.2 Masher Production Capacity of Key Manufacturers in Global Market
8.3 Global Masher Production by Region
9 Key Market Trends, Opportunity, Drivers and Restraints
9.1 Market Opportunities & Trends
9.2 Market Drivers
9.3 Market Restraints
10 Masher Supply Chain Analysis
10.1 Masher Industry Value Chain
10.2 Masher Upstream Market
10.3 Masher Downstream and Clients
10.4 Marketing Channels Analysis
10.4.1 Marketing Channels
10.4.2 Masher Distributors and Sales Agents in Global
11 Conclusion
12 Appendix
12.1 Note
12.2 Examples of Clients
12.3 Disclaimer
Research Methodology:
Masher Market Size Estimation
To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.
Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.
Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.
We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.
Data Source
Secondary Sources
This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.
These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.
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Primary Sources
As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.
On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.
These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.
Key Data Information from Primary Sources
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