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At the beginning of 2020, COVID-19 disease began to spread around the world, millions of people worldwide were infected with COVID-19 disease, and major countries around the world have implemented foot prohibitions and work stoppage orders. Except for the medical supplies and life support products industries, most industries have been greatly impacted, and Toys and Games industries have also been greatly affected.
In the past few years, the Toys and Games market experienced a growth of 0.0477313804455, the global market size of Toys and Games reached 835.0 million $ in 2020, of what is about 726.0 million $ in 2015.
From 2015 to 2019, the growth rate of global Toys and Games market size was in the range of xxx%. At the end of 2019, COVID-19 began to erupt in China, Due to the huge decrease of global economy; we forecast the growth rate of global economy will show a decrease of about 4%, due to this reason, Toys and Games market size in 2020 will be 835.0 with a growth rate of xxx%. This is xxx percentage points lower than in previous years.
As of the date of the report, there have been more than 20 million confirmed cases of CVOID-19 worldwide, and the epidemic has not been effectively controlled. Therefore, we predict that the global epidemic will be basically controlled by the end of 2020 and the global Toys and Games market size will reach 1020.0 million $ in 2025, with a CAGR of xxx% between 2020-2025.
This Report covers the manufacturers’ data, including: shipment, price, revenue, gross profit, interview record, business distribution etc., these data help the consumer know about the competitors better. This report also covers all the regions and countries of the world, which shows a regional development status, including market size, volume and value, as well as price data.
Besides, the report also covers segment data, including: type segment, industry segment, channel segment etc. cover different segment market size, both volume and value. Also cover different industries clients information, which is very important for the manufacturers.
Section 1: Free——Definition
Section (2 3): 1200 USD——Manufacturer Detail
Hasbro
Mattel
Ravensburger
The LEGO Group
TOMY
Funtastic
JAKKS Pacific
Lansay
LeapFrog Enterprises
MGA Entertainment
Playmates Toys
ToyQuest
Vivid Imaginations
Section 4: 900 USD——Region Segmentation
North America Country (United States, Canada)
South America
Asia Country (China, Japan, India, Korea)
Europe Country (Germany, UK, France, Italy)
Other Country (Middle East, Africa, GCC)
Section (5 6 7): 500 USD——
Product Type Segmentation
Plush toys
Infant/pre-school toys
Activity and ride-on toys
Dolls
Games and puzzles
Industry Segmentation
Specialty Stores
Hypermarkets and supermarkets
Department stores
Online retailers
Channel (Direct Sales, Distributor) Segmentation
Section 8: 400 USD——Trend (2020-2025)
Section 9: 300 USD——Product Type Detail
Section 10: 700 USD——Downstream Consumer
Section 11: 200 USD——Cost Structure
Section 12: 500 USD——Conclusion
Section 1 Toys and Games Product Definition
Section 2 Global Toys and Games Market Manufacturer Share and Market Overview
2.1 Global Manufacturer Toys and Games Shipments
2.2 Global Manufacturer Toys and Games Business Revenue
2.3 Global Toys and Games Market Overview
2.4 COVID-19 Impact on Toys and Games Industry
Section 3 Manufacturer Toys and Games Business Introduction
3.1 Hasbro Toys and Games Business Introduction
3.1.1 Hasbro Toys and Games Shipments, Price, Revenue and Gross profit 2015-2020
3.1.2 Hasbro Toys and Games Business Distribution by Region
3.1.3 Hasbro Interview Record
3.1.4 Hasbro Toys and Games Business Profile
3.1.5 Hasbro Toys and Games Product Specification
3.2 Mattel Toys and Games Business Introduction
3.2.1 Mattel Toys and Games Shipments, Price, Revenue and Gross profit 2015-2020
3.2.2 Mattel Toys and Games Business Distribution by Region
3.2.3 Interview Record
3.2.4 Mattel Toys and Games Business Overview
3.2.5 Mattel Toys and Games Product Specification
3.3 Ravensburger Toys and Games Business Introduction
3.3.1 Ravensburger Toys and Games Shipments, Price, Revenue and Gross profit 2015-2020
3.3.2 Ravensburger Toys and Games Business Distribution by Region
3.3.3 Interview Record
3.3.4 Ravensburger Toys and Games Business Overview
3.3.5 Ravensburger Toys and Games Product Specification
3.4 The LEGO Group Toys and Games Business Introduction
3.5 TOMY Toys and Games Business Introduction
3.6 Funtastic Toys and Games Business Introduction
…
Section 4 Global Toys and Games Market Segmentation (Region Level)
4.1 North America Country
4.1.1 United States Toys and Games Market Size and Price Analysis 2015-2020
4.1.2 Canada Toys and Games Market Size and Price Analysis 2015-2020
4.2 South America Country
4.2.1 South America Toys and Games Market Size and Price Analysis 2015-2020
4.3 Asia Country
4.3.1 China Toys and Games Market Size and Price Analysis 2015-2020
4.3.2 Japan Toys and Games Market Size and Price Analysis 2015-2020
4.3.3 India Toys and Games Market Size and Price Analysis 2015-2020
4.3.4 Korea Toys and Games Market Size and Price Analysis 2015-2020
4.4 Europe Country
4.4.1 Germany Toys and Games Market Size and Price Analysis 2015-2020
4.4.2 UK Toys and Games Market Size and Price Analysis 2015-2020
4.4.3 France Toys and Games Market Size and Price Analysis 2015-2020
4.4.4 Italy Toys and Games Market Size and Price Analysis 2015-2020
4.4.5 Europe Toys and Games Market Size and Price Analysis 2015-2020
4.5 Other Country and Region
4.5.1 Middle East Toys and Games Market Size and Price Analysis 2015-2020
4.5.2 Africa Toys and Games Market Size and Price Analysis 2015-2020
4.5.3 GCC Toys and Games Market Size and Price Analysis 2015-2020
4.6 Global Toys and Games Market Segmentation (Region Level) Analysis 2015-2020
4.7 Global Toys and Games Market Segmentation (Region Level) Analysis
Section 5 Global Toys and Games Market Segmentation (Product Type Level)
5.1 Global Toys and Games Market Segmentation (Product Type Level) Market Size 2015-2020
5.2 Different Toys and Games Product Type Price 2015-2020
5.3 Global Toys and Games Market Segmentation (Product Type Level) Analysis
Section 6 Global Toys and Games Market Segmentation (Industry Level)
6.1 Global Toys and Games Market Segmentation (Industry Level) Market Size 2015-2020
6.2 Different Industry Price 2015-2020
6.3 Global Toys and Games Market Segmentation (Industry Level) Analysis
Section 7 Global Toys and Games Market Segmentation (Channel Level)
7.1 Global Toys and Games Market Segmentation (Channel Level) Sales Volume and Share 2015-2020
7.2 Global Toys and Games Market Segmentation (Channel Level) Analysis
Section 8 Toys and Games Market Forecast 2020-2025
8.1 Toys and Games Segmentation Market Forecast (Region Level)
8.2 Toys and Games Segmentation Market Forecast (Product Type Level)
8.3 Toys and Games Segmentation Market Forecast (Industry Level)
8.4 Toys and Games Segmentation Market Forecast (Channel Level)
Section 9 Toys and Games Segmentation Product Type
9.1 Plush toys Product Introduction
9.2 Infant/pre-school toys Product Introduction
9.3 Activity and ride-on toys Product Introduction
9.4 Dolls Product Introduction
9.5 Games and puzzles Product Introduction
Section 10 Toys and Games Segmentation Industry
10.1 Specialty Stores Clients
10.2 Hypermarkets and supermarkets Clients
10.3 Department stores Clients
10.4 Online retailers Clients
Section 11 Toys and Games Cost of Production Analysis
11.1 Raw Material Cost Analysis
11.2 Technology Cost Analysis
11.3 Labor Cost Analysis
11.4 Cost Overview
Section 12 Conclusion
Chart and Figure
Figure Toys and Games Product Picture from Hasbro
Chart 2015-2020 Global Manufacturer Toys and Games Shipments (Units)
Chart 2015-2020 Global Manufacturer Toys and Games Shipments Share
Chart 2015-2020 Global Manufacturer Toys and Games Business Revenue (Million USD)
Chart 2015-2020 Global Manufacturer Toys and Games Business Revenue Share
Chart Hasbro Toys and Games Shipments, Price, Revenue and Gross profit 2015-2020
Chart Hasbro Toys and Games Business Distribution
Chart Hasbro Interview Record (Partly)
Figure Hasbro Toys and Games Product Picture
Chart Hasbro Toys and Games Business Profile
Table Hasbro Toys and Games Product Specification
Chart Mattel Toys and Games Shipments, Price, Revenue and Gross profit 2015-2020
Chart Mattel Toys and Games Business Distribution
Chart Mattel Interview Record (Partly)
Figure Mattel Toys and Games Product Picture
Chart Mattel Toys and Games Business Overview
Table Mattel Toys and Games Product Specification
Chart Ravensburger Toys and Games Shipments, Price, Revenue and Gross profit 2015-2020
Chart Ravensburger Toys and Games Business Distribution
Chart Ravensburger Interview Record (Partly)
Figure Ravensburger Toys and Games Product Picture
Chart Ravensburger Toys and Games Business Overview
Table Ravensburger Toys and Games Product Specification
3.4 The LEGO Group Toys and Games Business Introduction
…
Chart United States Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart United States Toys and Games Sales Price ($/Unit) 2015-2020
Chart Canada Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart Canada Toys and Games Sales Price ($/Unit) 2015-2020
Chart South America Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart South America Toys and Games Sales Price ($/Unit) 2015-2020
Chart China Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart China Toys and Games Sales Price ($/Unit) 2015-2020
Chart Japan Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart Japan Toys and Games Sales Price ($/Unit) 2015-2020
Chart India Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart India Toys and Games Sales Price ($/Unit) 2015-2020
Chart Korea Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart Korea Toys and Games Sales Price ($/Unit) 2015-2020
Chart Germany Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart Germany Toys and Games Sales Price ($/Unit) 2015-2020
Chart UK Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart UK Toys and Games Sales Price ($/Unit) 2015-2020
Chart France Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart France Toys and Games Sales Price ($/Unit) 2015-2020
Chart Italy Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart Italy Toys and Games Sales Price ($/Unit) 2015-2020
Chart Europe Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart Europe Toys and Games Sales Price ($/Unit) 2015-2020
Chart Middle East Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart Middle East Toys and Games Sales Price ($/Unit) 2015-2020
Chart Africa Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart Africa Toys and Games Sales Price ($/Unit) 2015-2020
Chart GCC Toys and Games Sales Volume (Units) and Market Size (Million $) 2015-2020
Chart GCC Toys and Games Sales Price ($/Unit) 2015-2020
Chart Global Toys and Games Market Segmentation (Region Level) Sales Volume 2015-2020
Chart Global Toys and Games Market Segmentation (Region Level) Market size 2015-2020
Chart Toys and Games Market Segmentation (Product Type Level) Volume (Units) 2015-2020
Chart Toys and Games Market Segmentation (Product Type Level) Market Size (Million $) 2015-2020
Chart Different Toys and Games Product Type Price ($/Unit) 2015-2020
Chart Toys and Games Market Segmentation (Industry Level) Market Size (Volume) 2015-2020
Chart Toys and Games Market Segmentation (Industry Level) Market Size (Share) 2015-2020
Chart Toys and Games Market Segmentation (Industry Level) Market Size (Value) 2015-2020
Chart Global Toys and Games Market Segmentation (Channel Level) Sales Volume (Units) 2015-2020
Chart Global Toys and Games Market Segmentation (Channel Level) Share 2015-2020
Chart Toys and Games Segmentation Market Forecast (Region Level) 2020-2025
Chart Toys and Games Segmentation Market Forecast (Product Type Level) 2020-2025
Chart Toys and Games Segmentation Market Forecast (Industry Level) 2020-2025
Chart Toys and Games Segmentation Market Forecast (Channel Level) 2020-2025
Chart Plush toys Product Figure
Chart Plush toys Product Advantage and Disadvantage Comparison
Chart Infant/pre-school toys Product Figure
Chart Infant/pre-school toys Product Advantage and Disadvantage Comparison
Chart Activity and ride-on toys Product Figure
Chart Activity and ride-on toys Product Advantage and Disadvantage Comparison
Chart Dolls Product Figure
Chart Dolls Product Advantage and Disadvantage Comparison
Chart Games and puzzles Product Figure
Chart Games and puzzles Product Advantage and Disadvantage Comparison
Chart Specialty Stores Clients
Chart Hypermarkets and supermarkets Clients
Chart Department stores Clients
Chart Online retailers Clients
Research Methodology:
Toys and Games Market Size Estimation
To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.
Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.
Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.
We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.
Data Source
Secondary Sources
This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.
These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.
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Qualitative Analysis |
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Primary Sources
As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.
On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.
These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.
Key Data Information from Primary Sources
Primary Sources | Parameters | Key Data |
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Total Market |
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