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Safari Tourism market size is estimated to be $23.7 billion in 2023, and Market IntelliX analysts predict it will reach $42.5 billion by 2032, growing at a CAGR of 6.7% during the forecast period from 2024 to 2032.
This report studies the Safari Tourism market, covering market size for segment by type (Adventure Travel, Personalized Vacations, etc.), by application (Millennial, Generation X, etc.), by sales channel (Direct Channel, Distribution Channel), by player (Wilderness, TUI Group, AndBeyond, Thomas Cook Group, Abercrombie & Kent Ltd, etc.) and by region (North America, Europe, Asia-Pacific, South America and Middle East & Africa).
This research provides estimates and analysis for the Safari Tourism Market for the past, present, and future. An extensive research approach was used to establish the market estimates that are presented in the study. Multiple research channels are used in the adopted research approach, including primary, secondary, and subject-related expert input. The market estimations are determined by taking into account the many economic, social, and political aspects that affect the Safari Tourism Market in addition to the present market dynamics. The market data is also defined by different laws, government expenditures, and the expansion of research and development. The market projections take into account both favourable and unfavourable changes to the market.
The Safari Tourism Market Report represents gathered information about a market within an industry or various industries. The Safari Tourism Market report includes analysis in terms of both quantitative and qualitative data, with a forecast period of the report extending from 2024 to 2032. The report is prepared to take into consideration various factors such as product pricing, product or service penetration at both country and regional levels, country GDP, market dynamics of parent market & child markets, end application industries, major players, consumer buying behaviour, economic, political, and social scenarios of countries, and many others. The report is divided into various segments to offer a detailed analysis of the market from every possible aspect of the market.
The overall report focuses on primary sections such as market segments, market outlook, competitive landscape, and company profiles. The segments provide details in terms of various perspectives, such as end-use industry, product or service type, and any other relevant segmentation as per the market’s current scenario, which includes various aspects to perform further marketing activity. The market outlook section gives a detailed analysis of market evolution, growth drivers, restraints, opportunities, and challenges, Porter’s 5 Force’s Framework, macroeconomic analysis, value chain analysis, and pricing analysis that directly shape the market at present and over the forecasted period. The drivers and restraints cover the internal factors of the market, whereas opportunities and challenges are the external factors that are affecting the market. The market outlook section also gives an indication of the trends influencing new business development and investment opportunities.
Safari Tourism Market Competitive Landscape & Company Profiles
The market study identifies significant players in the Safari Tourism Market through competitive landscape and company profile chapters. The major market players are evaluated based on their product and/or service offerings, financial statements, key advancements, market strategy, market position, geographical penetration, and other key characteristics. The chapter also discusses the strengths, weaknesses, opportunities, and threats (SWOT analysis), winning imperatives, present focus and strategies, and competitive threats for the top three to five market participants. Furthermore, the list of firms included in the market analysis can be adjusted based on the client's needs. The competitive landscape section of the report covers details in terms of the top five company’s ranking, key developments such as recent developments, partnerships, mergers and acquisitions, new product launches, etc., the companies regional footprint, and the companies' industry footprint as per the market and Ace matrix.
Key Players in Safari Tourism Market
The Safari Tourism Market Report delivers an in-depth analysis of leading and emerging players in the market. The Report provides comprehensive lists of key companies which have been enlisted on the basis of type of products they are offering & other factors in Market. Among company profiling market analysis, the analysts who worked on the report gave the year of market entry for each mentioned player, which can be considered for the research analysis.
The “Global Safari Tourism Market” study report will provide valuable insight with an emphasis on the global market, including some of the major players such as
- AndBeyond
- Thomas Cook Group
- Abercrombie & Kent Ltd
- Micato Safaris
- Singita
- Cox & Kings Ltd
- Great Plains
- Gamewatchers Safaris
- Scott Dunn
- Backroads
- Rothschild Safaris
- Butterfield & Robinson
- Travcoa
- Zicasso
- Al Tayyar
- Tauck
Safari Tourism Market Segmentation
By Product Type, Safari Tourism has been segmented into:
- Adventure Travel
- Personalized Vacations
- Others
By Application, Safari Tourism has been segmented into:
- Millennial
- Generation X
- Baby Boomers
- Others
Regional analysis:
The latest industry intelligence report analyses the global Safari Tourism market in terms of market reach and customer base in the market’s key geographical regions. The Safari Tourism market can be classified into North America, Asia Pacific, Europe, Latin America, Middle East & Africa based on geography. This report accurately evaluates the presence of the global Safari Tourism market in the major regions. It defines the market share, market size, revenue contribution, sales network and distribution channels of each regional segment.
Stakeholders and participants will benefit greatly from this research study in a number of ways, such as:
- Gain a thorough understanding of the global Safari Tourism market on a global scale;
- Gain insight into critical opportunities, factors driving growth, and challenges faced within the global Safari Tourism market;
- Get an objective assessment of the market's overall performance;
- Examine the competitive landscape, including various strategies used by industry leaders;
- Stay up to date with the latest trends and innovations in the industry;
- Identify niche markets and potential market segments;
- Draw attention to important regions that show promising growth within the global market;
- Get access to historical, current, and projected market size data in terms of value.
Chapter 1 Safari Tourism Market Overview
1.1 Safari Tourism Definition
1.2 Global Safari Tourism Market Size Status and Outlook (2018-2032)
1.3 Global Safari Tourism Market Size Comparison by Region (2018-2032)
1.4 Global Safari Tourism Market Size Comparison by Type (2018-2032)
1.5 Global Safari Tourism Market Size Comparison by Application (2018-2032)
1.6 Global Safari Tourism Market Size Comparison by Sales Channel (2018-2032)
1.7 Safari Tourism Market Dynamics
1.7.1 Market Drivers/Opportunities
1.7.2 Market Challenges/Risks
1.7.3 Market News (Merger/Acquisition/Expansion)
1.7.4 Key Trends in Safari Tourism Market
Chapter 2 Safari Tourism Market Competition by Player
2.1 Global Safari Tourism Sales and Market Share by Player (2021-2023)
2.2 Global Safari Tourism Revenue and Market Share by Player (2021-2023)
2.3 Global Safari Tourism Average Price by Player (2021-2023)
2.4 Players Competition Situation & Trends
2.5 Conclusion of Segment by Player
Chapter 3 Safari Tourism Market Segment by Type
3.1 Global Safari Tourism Market by Type
3.1.1 Adventure Travel
3.1.2 Personalized Vacations
3.1.3 Others
3.2 Global Safari Tourism Sales and Market Share by Type (2018-2023)
3.3 Global Safari Tourism Revenue and Market Share by Type (2018-2023)
3.4 Global Safari Tourism Average Price by Type (2018-2023)
3.5 Conclusion of Segment by Type
Chapter 4 Safari Tourism Market Segment by Application
4.1 Global Safari Tourism Market by Application
4.1.1 Millennial
4.1.2 Generation X
4.1.3 Baby Boomers
4.1.4 Others
4.2 Global Safari Tourism Revenue and Market Share by Application (2018-2023)
4.3 Conclusion of Segment by Application
Chapter 5 Safari Tourism Market Segment by Sales Channel
5.1 Global Safari Tourism Market by Sales Channel
5.1.1 Direct Channel
5.1.2 Distribution Channel
5.2 Global Safari Tourism Revenue and Market Share by Sales Channel (2018-2023)
5.3 Conclusion of Segment by Sales Channel
Chapter 6 Safari Tourism Market Segment by Region & Country
6.1 Global Safari Tourism Market Size and CAGR by Region (2018-2032)
6.2 Global Safari Tourism Sales and Market Share by Region (2018-2023)
6.3 Global Safari Tourism Revenue and Market Share by Region (2018-2023)
6.4 North America
6.4.1 North America Market by Country
6.4.2 North America Safari Tourism Market Share by Type
6.4.3 North America Safari Tourism Market Share by Application
6.4.4 United States
6.4.5 Canada
6.5 Europe
6.5.1 Europe Market by Country
6.5.2 Europe Safari Tourism Market Share by Type
6.5.3 Europe Safari Tourism Market Share by Application
6.5.4 Germany
6.5.5 UK
6.5.6 France
6.5.7 Italy
6.5.8 Spain
6.5.9 Russia
6.6 Asia-Pacific
6.6.1 Asia-Pacific Market by Country
6.6.2 Asia-Pacific Safari Tourism Market Share by Type
6.6.3 Asia-Pacific Safari Tourism Market Share by Application
6.6.4 China
6.6.5 Japan
6.6.6 Korea
6.6.7 India
6.6.8 Southeast Asia
6.6.9 Australia
6.7 South America
6.7.1 South America Market by Country
6.7.2 South America Safari Tourism Market Share by Type
6.7.3 South America Safari Tourism Market Share by Application
6.7.4 Brazil
6.7.5 Mexico
6.7.6 Argentina
6.7.7 Colombia
6.8 Middle East & Africa
6.8.1 Middle East & Africa Market by Country
6.8.2 Middle East & Africa Safari Tourism Market Share by Type
6.8.3 Middle East & Africa Safari Tourism Market Share by Application
6.8.4 Turkey
6.8.5 UAE
6.8.6 Saudi Arabia
6.8.7 South Africa
6.9 Conclusion of Segment by Region
Chapter 7 Profile of Leading Safari Tourism Players
7.1 Wilderness
7.1.1 Company Snapshot
7.1.2 Product/Service Offered
7.1.3 Business Performance (Sales, Price, Revenue, Gross Margin and Market Share)
7.2 TUI Group
7.3 AndBeyond
7.4 Thomas Cook Group
7.5 Abercrombie & Kent Ltd
7.6 Micato Safaris
7.7 Singita
7.8 Cox & Kings Ltd
7.9 Great Plains
7.10 Gamewatchers Safaris
7.11 Scott Dunn
7.12 Backroads
7.13 Rothschild Safaris
7.14 Butterfield & Robinson
7.15 Travcoa
7.16 Zicasso
7.17 Al Tayyar
7.18 Tauck
Chapter 8 Upstream and Downstream Analysis of Safari Tourism
8.1 Industrial Chain of Safari Tourism
8.2 Upstream of Safari Tourism
8.3 Downstream of Safari Tourism
Chapter 9 Development Trend of Safari Tourism (2024-2032)
9.1 Global Safari Tourism Market Size (Sales and Revenue) Forecast (2024-2032)
9.2 Global Safari Tourism Market Size and CAGR Forecast by Region (2024-2032)
9.3 Global Safari Tourism Market Size and CAGR Forecast by Type (2024-2032)
9.4 Global Safari Tourism Market Size and CAGR Forecast by Application (2024-2032)
9.5 Global Safari Tourism Market Size and CAGR Forecast by Sales Channel (2024-2032)
Chapter 10 Appendix
10.1 Research Methodology
10.2 Data Sources
10.3 Disclaimer
10.4 Analysts Certification
List of Tables and Figures
Figure Safari Tourism Example
Figure Global Safari Tourism Revenue (Million $) Status and Outlook (2018-2032)
Figure Global Safari Tourism Revenue (Million $) Comparison by Region (2018-2032)
Figure Global Safari Tourism Revenue (Million $) Comparison by Type (2018-2032)
Figure Global Safari Tourism Revenue (Million $) Comparison by Application (2018-2032)
Figure Global Safari Tourism Revenue (Million $) Comparison by Sales Channel (2018-2032)
Table Global Safari Tourism Sales by Player (2021-2023)
Table Global Safari Tourism Sales Market Share by Player (2021-2023)
Figure Global Safari Tourism Sales Market Share by Player in 2023
Table Global Safari Tourism Revenue (Million $) by Player (2021-2023)
Table Global Safari Tourism Revenue Market Share by Player (2021-2023)
Figure Global Safari Tourism Revenue Market Share by Player in 2023
Table Global Safari Tourism Average Price by Player (2021-2023)
Figure Global Safari Tourism Average Price by Player in 2023
Figure Global Safari Tourism Players Competition Situation – Top 5 Players’ Revenue Market Share in 2021
Figure Global Safari Tourism Players Competition Trends – Top 5 Players’ Revenue Market Share in 2023
Figure Example of Adventure Travel
Figure Global Adventure Travel Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Personalized Vacations
Figure Global Personalized Vacations Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Others
Figure Global Others Revenue (Million $) and Growth Rate (2018-2023)
Table Global Safari Tourism Sales by Type (2018-2023)
Table Global Safari Tourism Sales Market Share by Type (2018-2023)
Figure Global Safari Tourism Sales Market Share by Type in 2023
Table Global Safari Tourism Revenue (Million $) by Type (2018-2023)
Table Global Safari Tourism Revenue Market Share by Type (2018-2023)
Figure Global Safari Tourism Revenue Market Share by Type in 2023
Table Global Safari Tourism Average Price by Type (2018-2023)
Figure Global Safari Tourism Average Price by Type in 2023
Table Leading Players of Safari Tourism by Type in 2023
Figure Example of Millennial
Figure Global Safari Tourism for Millennial Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Generation X
Figure Global Safari Tourism for Generation X Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Baby Boomers
Figure Global Safari Tourism for Baby Boomers Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Others
Figure Global Safari Tourism for Others Revenue (Million $) and Growth Rate (2018-2023)
Table Global Safari Tourism Sales by Application (2018-2023)
Table Global Safari Tourism Sales Market Share by Application (2018-2023)
Figure Global Safari Tourism Sales Market Share by Application in 2023
Table Leading Consumers of Safari Tourism by Application in 2023
Figure Example of Direct Channel
Figure Global Safari Tourism for Direct Channel Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Distribution Channel
Figure Global Safari Tourism for Distribution Channel Revenue (Million $) and Growth Rate (2018-2023)
Table Global Safari Tourism Revenue by Sales Channel (2018-2023)
Table Global Safari Tourism Revenue Market Share by Sales Channel (2018-2023)
Figure Global Safari Tourism Revenue Market Share by Sales Channel in 2023
Table Leading Distributors/Dealers of Safari Tourism by Sales Channel in 2023
Table Global Safari Tourism Market Size and CAGR by Region (2018-2032)
Table Global Safari Tourism Sales by Region (2018-2023)
Table Global Safari Tourism Sales Market Share by Region (2018-2023)
Figure Global Safari Tourism Sales Market Share by Region in 2023
Table Global Safari Tourism Revenue (Million $) by Region (2018-2023)
Table Global Safari Tourism Revenue Market Share by Region (2018-2023)
Figure Global Safari Tourism Revenue Market Share by Region in 2023
Table North America Safari Tourism Sales by Country (2018-2023)
Figure North America Safari Tourism Sales Market Share by Country (2018-2023)
Table North America Safari Tourism Revenue by Country (2018-2023)
Figure North America Safari Tourism Revenue Market Share by Country (2018-2023)
Figure North America Safari Tourism Market Share by Type in 2023
Figure North America Safari Tourism Market Share by Application in 2023
Figure United States Safari Tourism Sales and Growth Rate (2018-2023)
Figure United States Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure Canada Safari Tourism Sales and Growth Rate (2018-2023)
Figure Canada Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Table Europe Safari Tourism Sales by Country (2018-2023)
Figure Europe Safari Tourism Sales Market Share by Country (2018-2023)
Table Europe Safari Tourism Revenue by Country (2018-2023)
Figure Europe Safari Tourism Revenue Market Share by Country (2018-2023)
Figure Europe Safari Tourism Market Share by Type in 2023
Figure Europe Safari Tourism Market Share by Application in 2023
Figure Germany Safari Tourism Sales and Growth Rate (2018-2023)
Figure Germany Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure UK Safari Tourism Sales and Growth Rate (2018-2023)
Figure UK Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure France Safari Tourism Sales and Growth Rate (2018-2023)
Figure France Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure Italy Safari Tourism Sales and Growth Rate (2018-2023)
Figure Italy Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure Spain Safari Tourism Sales and Growth Rate (2018-2023)
Figure Spain Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure Russia Safari Tourism Sales and Growth Rate (2018-2023)
Figure Russia Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Table Asia-Pacific Safari Tourism Sales by Country (2018-2023)
Figure Asia-Pacific Safari Tourism Sales Market Share by Country (2018-2023)
Table Asia-Pacific Safari Tourism Revenue by Country (2018-2023)
Figure Asia-Pacific Safari Tourism Revenue Market Share by Country (2018-2023)
Figure Asia-Pacific Safari Tourism Market Share by Type in 2023
Figure Asia-Pacific Safari Tourism Market Share by Application in 2023
Figure China Safari Tourism Sales and Growth Rate (2018-2023)
Figure China Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure Japan Safari Tourism Sales and Growth Rate (2018-2023)
Figure Japan Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure Korea Safari Tourism Sales and Growth Rate (2018-2023)
Figure Korea Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure India Safari Tourism Sales and Growth Rate (2018-2023)
Figure India Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure Southeast Asia Safari Tourism Sales and Growth Rate (2018-2023)
Figure Southeast Asia Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure Australia Safari Tourism Sales and Growth Rate (2018-2023)
Figure Australia Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Table South America Safari Tourism Sales by Country (2018-2023)
Figure South America Safari Tourism Sales Market Share by Country (2018-2023)
Table South America Safari Tourism Revenue by Country (2018-2023)
Figure South America Safari Tourism Revenue Market Share by Country (2018-2023)
Figure South America Safari Tourism Market Share by Type in 2023
Figure South America Safari Tourism Market Share by Application in 2023
Figure Brazil Safari Tourism Sales and Growth Rate (2018-2023)
Figure Brazil Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure Mexico Safari Tourism Sales and Growth Rate (2018-2023)
Figure Mexico Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure Argentina Safari Tourism Sales and Growth Rate (2018-2023)
Figure Argentina Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure Colombia Safari Tourism Sales and Growth Rate (2018-2023)
Figure Colombia Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Table Middle East & Africa Safari Tourism Sales by Country (2018-2023)
Figure Middle East & Africa Safari Tourism Sales Market Share by Country (2018-2023)
Table Middle East & Africa Safari Tourism Revenue by Country (2018-2023)
Figure Middle East & Africa Safari Tourism Revenue Market Share by Country (2018-2023)
Figure Middle East & Africa Safari Tourism Market Share by Type in 2023
Figure Middle East & Africa Safari Tourism Market Share by Application in 2023
Figure Turkey Safari Tourism Sales and Growth Rate (2018-2023)
Figure Turkey Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure UAE Safari Tourism Sales and Growth Rate (2018-2023)
Figure UAE Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure Saudi Arabia Safari Tourism Sales and Growth Rate (2018-2023)
Figure Saudi Arabia Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Figure South Africa Safari Tourism Sales and Growth Rate (2018-2023)
Figure South Africa Safari Tourism Revenue (Million $) and Growth Rate (2018-2023)
Table Company Snapshot of Wilderness
Table Safari Tourism Introduction of Wilderness
Table Safari Tourism Sales, Price, Revenue, Gross Margin and Market Share of Wilderness (2021-2023)
Table Industrial Chain of Safari Tourism
Table Leading Consumers of Safari Tourism
Figure Global Safari Tourism Sales and Growth Rate Forecast (2024-2032)
Figure Global Safari Tourism Revenue and Growth Rate Forecast (2024-2032)
Table Global Safari Tourism Market Size and CAGR Forecast by Region (2024-2032)
Table Global Safari Tourism Market Size and CAGR Forecast by Type (2024-2032)
Table Global Safari Tourism Market Size and CAGR Forecast by Application (2024-2032)
Table Global Safari Tourism Market Size and CAGR Forecast by Sales Channel (2024-2032)
Research Methodology:
Safari Tourism Market Size Estimation
To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.
Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.
Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.
We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.
Data Source
Secondary Sources
This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.
These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.
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Primary Sources
As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.
On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.
These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.
Key Data Information from Primary Sources
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