Global Multivitamin and Mineral Supplements Market Research Report 2023, Forecast to 2028
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Multivitamin/mineral (MVM) supplements contain a combination of vitamins and minerals, and sometimes other ingredients as well.
Our market research experts provide qualitative and quantitative analysis of the market based on involving economic and non-economic factors in the same report with market value (million USD) data for each segment and sub-segment. This way, clients can achieve all their goals while taking advantage of emerging opportunities. Technological advancements, new product launches, and market capital flows are compared across scenarios to demonstrate their impact over the forecast period.
Data collected includes market dynamics, technology outlook, application development, and pricing trends. All of this is fed into a research model, which then produces relevant data for market research. Global market trend analysis is given including historical data, estimates to 2023 and compound annual growth rate (CAGR) forecast to 2028.
Projected and forecast revenue values are in constant U.S. dollars, unadjusted for inflation.
2023 will be a tough year for much of the global economy, as the ongoing war in Ukraine continues to strain trade, especially in Europe, and the global economy remains reeling from the fallout from the COVID-19 pandemic.
But as China moves ever closer to fully reemerging from three years of government-imposed Covid isolation and reintegrating with the world, economic expectations are high.And with the global economy now facing significant challenges, including energy shortages, slowing growth and high inflation, China’s reopening could provide a much-needed and timely boost.
The report researches and analyzes the influence of the Multivitamin and Mineral Supplements industry in the new era of global post-COIVD-19 economy in 2023, and provides in-depth analysis and professional suggestions on the current development.
Market Segment by Product Type
Multivitami Supplements
Mineral Supplements
Market Segment by Product Application
Supermarket
Convenience Store
Other
Finally, the report provides detailed profile and data information analysis of leading company.
Amway
Bayer
DowDuPont
Glanbia
Otsuka Holdings
Insights and Tools:
We follow a comprehensive process to estimate market size. Key industry dynamics, regulatory scenarios, and segmental dynamics are analyzed to understand their impact on demand over the forecast period. Macroeconomic indicators such as prices, income and demographic changes, demand changes, etc. are considered in estimating market size. We also provide an in-depth profile of the key players and discuss their market shares in the global market to derive the market value. In addition, we have an internal database that is regularly updated with key insights and press releases from key stakeholders in the relevant market.
The data is generally gathered in various arrangements such as charts, graphs, infographics, trends, documents and records from various manufacturers and retailers. Our analyst gather, collect, and interpret such data to form significant databases. Our team then works with large data volumes to analyze core developments, evaluate market estimations, and identify trends.
The market research includes historical and forecast data from like demand, application details, price trends, and company shares by geography, especially focuses on the key regions like United States, European Union, China, and other regions.
Research Objectives
1.To study and analyze the global Multivitamin and Mineral Supplements consumption (value) by key regions/countries, product type and application, history data from 2018 to 2022, and forecast to 2028.
2.To understand the structure of Multivitamin and Mineral Supplements market by identifying its various subsegments.
3.Focuses on the key global Multivitamin and Mineral Supplements manufacturers, to define, describe and analyze the value, market share, market competition landscape, Porter's five forces analysis, SWOT analysis and development plans in next few years.
4.To analyze the Multivitamin and Mineral Supplements with respect to individual growth trends, future prospects, and their contribution to the total market.
5.To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
6.To project the consumption of Multivitamin and Mineral Supplements submarkets, with respect to key regions (along with their respective key countries).
7.To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
8.To strategically profile the key players and comprehensively analyze their growth strategies.
Global Multivitamin and Mineral Supplements Market Research Report 2023, Forecast to 2028
1 Market Study Overview
1.1 Study Objectives
1.2 Multivitamin and Mineral Supplements Introduce
1.3 Combined with the Analysis of Macroeconomic Indicators
1.4 Brief Description of Research methods
1.5 Market Breakdown and Data Triangulation
2 Global Trend Summary
2.1 Multivitamin and Mineral Supplements Segment by Type
2.1.1 Multivitami Supplements
2.1.2 Mineral Supplements
2.2 Market Analysis by Application
2.2.1 Supermarket
2.2.2 Convenience Store
2.2.3 Other
2.3 Global Multivitamin and Mineral Supplements Market Comparison by Regions (2018-2028)
2.3.1 Global Multivitamin and Mineral Supplements Market Size (2018-2028)
2.3.2 North America Multivitamin and Mineral Supplements Status and Prospect (2018-2028)
2.3.3 Europe Multivitamin and Mineral Supplements Status and Prospect (2018-2028)
2.3.4 China Multivitamin and Mineral Supplements Status and Prospect (2018-2028)
2.3.5 Japan Multivitamin and Mineral Supplements Status and Prospect (2018-2028)
2.3.6 Southeast Asia Multivitamin and Mineral Supplements Status and Prospect (2018-2028)
2.4 Basic Product Information
2.4.1 Basic Product Information & Technology Development History
2.4.2 Product Manufacturing Process
2.4.3 Interview with Major Market Participants
2.4.4 High-end Market Analysis and Forecast
2.5 Coronavirus Disease 2020 (Covid-19): Multivitamin and Mineral Supplements Industry Impact
2.5.1 Multivitamin and Mineral Supplements Business Impact Assessment - Covid-19
2.5.2 Market Trends and Multivitamin and Mineral Supplements Potential Opportunities in the COVID-19 Landscape
2.5.3 Measures / Proposal against Covid-19
3 Competition by Manufacturer
3.1 Global Multivitamin and Mineral Supplements Sales and Market Share by Manufacturer (2018-2023)
3.2 Global Multivitamin and Mineral Supplements Revenue and Market Share by Manufacturer (2018-2023)
3.3 Global Multivitamin and Mineral Supplements Industry Concentration Ratio (CR5 and HHI)
3.4 Top 5 Multivitamin and Mineral Supplements Manufacturer Market Share
3.5 Top 10 Multivitamin and Mineral Supplements Manufacturer Market Share
3.6 Date of Key Manufacturers Enter into Multivitamin and Mineral Supplements Market
3.7 Key Manufacturers Multivitamin and Mineral Supplements Key Manufacturers
3.8 Mergers & Acquisitions Planning
4 Analysis of Multivitamin and Mineral Supplements Industry Key Manufacturers
4.1 Amway
4.1.1 Compan Detail
4.1.2 Amway Multivitamin and Mineral Supplements Product Introduction, Application and Specification
4.1.3 Amway 138 Sales, Price, Cost, Gross Margin, and Revenue (2018-2023)
4.1.4 Main Business Overview
4.1.5 Amway News
4.2 Bayer
4.2.1 Compan Detail
4.2.2 Bayer Multivitamin and Mineral Supplements Product Introduction, Application and Specification
4.2.3 Bayer Multivitamin and Mineral Supplements Sales, Price, Cost, Gross Margin, and Revenue (2018-2023)
4.2.4 Main Business Overview
4.2.5 Amway News
4.3 DowDuPont
4.3.1 Compan Detail
4.3.2 DowDuPont Multivitamin and Mineral Supplements Product Introduction, Application and Specification
4.3.3 DowDuPont Multivitamin and Mineral Supplements Sales, Price, Cost, Gross Margin, and Revenue (2018-2023)
4.3.4 Main Business Overview
4.3.5 DowDuPont News
4.4 Glanbia
4.4.1 Compan Detail
4.4.2 Glanbia Multivitamin and Mineral Supplements Product Introduction, Application and Specification
4.4.3 Glanbia Multivitamin and Mineral Supplements Sales, Price, Cost, Gross Margin, and Revenue (2018-2023)
4.4.4 Main Business Overview
4.4.5 Glanbia News
4.5 Otsuka Holdings
4.5.1 Compan Detail
4.5.2 Glanbia Multivitamin and Mineral Supplements Product Introduction, Application and Specification
4.5.3 Otsuka Holdings Multivitamin and Mineral Supplements Sales, Price, Cost, Gross Margin, and Revenue (2018-2023)
4.5.4 Main Business Overview
4.5.5 Otsuka Holdings News
5 Global Multivitamin and Mineral Supplements Market Segment by Big Type
5.1 Global Multivitamin and Mineral Supplements Revenue, Sales and Market Share by Big Type (2018-2023)
5.1.1 Global Multivitamin and Mineral Supplements Sales and Market Share by Big Type (2018-2023)
5.1.2 Global Multivitamin and Mineral Supplements Revenue and Market Share by Big Type (2018-2023)
5.2 Multivitami Supplements Sales Growth Rate and Price
5.2.1 Global Multivitami Supplements Sales Growth Rate (2018-2023)
5.2.2 Global Multivitami Supplements Price (2018-2023)
5.3 Mineral Supplements Sales Growth Rate and Price
5.3.1 Global Mineral Supplements Sales Growth Rate (2018-2023)
5.3.2 Global Mineral Supplements Price (2018-2023)
6 Global Multivitamin and Mineral Supplements Market Segment by Big Application
6.1 Global Multivitamin and Mineral Supplements Sales Market Share by Big Application (2018-2023)
6.2 Supermarket Sales Growth Rate (2018-2023)
6.3 Convenience Store Sales Growth Rate (2018-2023)
6.4 Other Sales Growth Rate (2018-2023)
7 Global Multivitamin and Mineral Supplements Forecast
7.1 Global Multivitamin and Mineral Supplements Revenue, Sales and Growth Rate (2023-2028)
7.2 Multivitamin and Mineral Supplements Market Forecast by Regions (2023-2028)
7.2.1 North America Multivitamin and Mineral Supplements Market Forecast (2023-2028)
7.2.2 Europe Multivitamin and Mineral Supplements Market Forecast (2023-2028)
7.2.3 China Multivitamin and Mineral Supplements Market Forecast (2023-2028)
7.2.4 Japan Multivitamin and Mineral Supplements Market Forecast (2023-2028)
7.2.5 Southeast Asia Multivitamin and Mineral Supplements Market Forecast (2023-2028)
7.2.6 Other Regions Multivitamin and Mineral Supplements Market Forecast (2023-2028)
7.3 Multivitamin and Mineral Supplements Market Forecast by Type (2023-2028)
7.3.1 Global Multivitamin and Mineral Supplements Sales Forecast by Type (2023-2028)
7.3.2 Global Multivitamin and Mineral Supplements Market Share Forecast by Type (2023-2028)
7.4 Multivitamin and Mineral Supplements Market Forecast by Application (2023-2028)
7.4.1 Global Multivitamin and Mineral Supplements Sales Forecast by Application (2023-2028)
7.4.2 Global Multivitamin and Mineral Supplements Market Share Forecast by Application (2023-2028)
8 Market Analysis
8.1.1 Market Overview
8.1.2 Market Opportunities
8.1.3 Market Risk
8.1.4 Market Driving Force
8.1.5 Porter's Five Forces Analysis
8.1.6 SWOT Analysis
9 Multivitamin and Mineral Supplements Related Market Analysis
9.1 Upstream Analysis
9.1.1 Macro Analysis of Upstream Markets
9.1.2 Key Players in Upstream Markets
9.1.3 Upstream Market Trend Analysis
9.1.4 Multivitamin and Mineral Supplements Manufacturing Cost Analysis
9.2 Downstream Market Analysis
9.2.1 Macro Analysis of Down Markets
9.2.2 Key Players in Down Markets
9.2.3 Downstream Market Trend Analysis
9.2.4 Sales Channel, Distributors, Traders and Dealers
10 Research Findings and Conclusion
Tables & Figures:
List of Tables and Figures
Figure Product Picture Multivitamin and Mineral Supplements
Figure Market Concentration Ratio and Market Maturity Analysis of Multivitamin and Mineral Supplements
Figure Bottom-up and Top-down Approaches for This Report
Figure Part of Our External Database
Figure Part of Our External Database
Figure Key Executives Interviewed
Table Global Multivitamin and Mineral Supplements Market Size by Big Type
Figure Global Market Share of Multivitamin and Mineral Supplements by Big Type in 2022
Figure Multivitami Supplements Picture (2018-2023)
Global Multivitamin and Mineral Supplements Market Size by Big Application
Table Global Multivitamin and Mineral Supplements Market Size by Application
Figure Global Multivitamin and Mineral Supplements Market Share by Big Application in 2022
Figure Supermarket Picture
Figure Convenience Store Picture
Figure Other Picture
Table Global Multivitamin and Mineral Supplements Comparison by Regions (M USD) （2018-2028）
Figure Global Multivitamin and Mineral Supplements Market Size (Million US$) (2018-2028)
Figure North America Multivitamin and Mineral Supplements Revenue (Million US$) Growth Rate (2018-2028)
Figure Europe Multivitamin and Mineral Supplements Revenue (Million US$) Growth Rate (2018-2028)
Figure China Multivitamin and Mineral Supplements Revenue (Million US$) Growth Rate (2018-2028)
Figure Japan Multivitamin and Mineral Supplements Revenue (Million US$) Growth Rate (2018-2028)
Figure Southeast Asia Multivitamin and Mineral Supplements Revenue (Million US$) Growth Rate (2018-2028)
Table Business Impact Assessment - Covid-19
Table Market Trends and Multivitamin and Mineral Supplements Potential Opportunities in the COVID-19 Landscape
Table Measures / Proposal against Covid-19
Table Global Multivitamin and Mineral Supplements Sales by Manufacturer (2018-2023)
Figure Global Multivitamin and Mineral Supplements Sales Market Share by Manufacturer in 2022
Table Global Multivitamin and Mineral Supplements Revenue by Manufacturer (2018-2023)
Figure Global Multivitamin and Mineral Supplements Revenue Market Share by Manufacturer in 2022
Table Global Multivitamin and Mineral Supplements Manufacturers Market Concentration Ratio (CR5 and HHI)
Figure Top 5 Multivitamin and Mineral Supplements Manufacturer (Revenue) Market Share in 2022
Figure Top 10 Multivitamin and Mineral Supplements Manufacturer (Revenue) Market Share in 2022
Table Date of Key Manufacturers Enter into Multivitamin and Mineral Supplements Market
Table Key Manufacturers Multivitamin and Mineral Supplements Product Type
Table Mergers & Acquisitions Planning
Table Amway Company Profile
Table Multivitamin and Mineral Supplements Product Introduction, Application and Specification of Amway
Table Multivitamin and Mineral Supplements Sales (K Unit), Price (USD/Unit), Revenue (M USD) and Gross Margin of Company One 2018-2023
Table Company One Main Business
Table Company One Recent Development
Table Bayer Company Profile
Table Multivitamin and Mineral Supplements Product Introduction, Application and Specification of Bayer
Table Multivitamin and Mineral Supplements Sales (K Unit), Price (USD/Unit), Revenue (M USD) and Gross Margin of Company Two 2018-2023
Table Bayer Recent Development
Table DowDuPont Company Profile
Table Multivitamin and Mineral Supplements Product Introduction, Application and Specification of DowDuPont
Table Multivitamin and Mineral Supplements Sales (K Unit), Price (USD/Unit), Revenue (M USD) and Gross Margin of Company Two 2018-2023
Table DowDuPont Main Business
Table DowDuPont Recent Development
Table Glanbia Company Profile
Table Multivitamin and Mineral Supplements Product Introduction, Application and Specification of Glanbia
Table Multivitamin and Mineral Supplements Sales (K Unit), Price (USD/Unit), Revenue (M USD) and Gross Margin of Company Two 2018-2023
Table Glanbia Main Business
Table Glanbia Recent Development
Table Glanbia Main Business
Table Glanbia Recent Development
Table Otsuka Holdings Company Profile
Table Multivitamin and Mineral Supplements Product Introduction, Application and Specification of Otsuka Holdings
Table Multivitamin and Mineral Supplements Sales (K Unit), Price (USD/Unit), Revenue (M USD) and Gross Margin of Company Two 2018-2023
Table Otsuka Holdings Main Business
Table Otsuka Holdings Recent Development
Figure Global Multivitamin and Mineral Supplements Sales and Growth Rate (2018-2023)
Figure Global Multivitamin and Mineral Supplements Revenue and Growth Rate (2018-2023)
Table Global Multivitamin and Mineral Supplements Sales by Regions (2018-2023)
Figure Global Multivitamin and Mineral Supplements Sales Market Share by Regions in 2022
Table Global Multivitamin and Mineral Supplements Revenue by Regions (2018-2023)
Figure Global Multivitamin and Mineral Supplements Revenue Market Share by Regions in 2022
Figure North America Multivitamin and Mineral Supplements Sales and Growth Rate (2018-2023)
Figure Europe Multivitamin and Mineral Supplements Sales and Growth Rate (2018-2023)
Figure China Multivitamin and Mineral Supplements Sales and Growth Rate (2018-2023)
Figure Japan Multivitamin and Mineral Supplements Sales and Growth Rate (2018-2023)
Figure Southeast Asia Multivitamin and Mineral Supplements Sales and Growth Rate (2018-2023)
Figure Other Regions Multivitamin and Mineral Supplements Sales and Growth Rate (2018-2023)
Table Global Multivitamin and Mineral Supplements Sales by Big Type (2018-2023)
Table Global Multivitamin and Mineral Supplements Sales Market Share by Big Type (2018-2023)
Figure Global Multivitamin and Mineral Supplements Sales Market Share by Big Type in 2020
Table Global Multivitamin and Mineral Supplements Revenue by Big Type (2018-2023)
Table Global Multivitamin and Mineral Supplements Revenue Market Share by Big Type (2018-2023)
Table Global Multivitamin and Mineral Supplements Revenue Market Share by Big Type in 2020
Figure Global Multivitami Supplements Sales Growth Rate (2018-2023)
Figure Global Multivitami Supplements Price (2018-2023)
Figure Global Mineral Supplements Sales Growth Rate (2018-2023)
Table Global Multivitamin and Mineral Supplements Sales by Big Application (2018-2023)
Table Global Multivitamin and Mineral Supplements Sales Market Share by Big Application (2018-2023)
Figure Global Multivitamin and Mineral Supplements Sales Market Share by Big Application in 2020
Figure Global Supermarket Sales Growth Rate (2018-2023)
Figure Global Convenience Store Sales Growth Rate (2018-2023)
Figure Global Other Sales Growth Rate (2018-2023)
Figure Global Multivitamin and Mineral Supplements Sales and Growth Rate (2023-2028)
Figure Global Multivitamin and Mineral Supplements Revenue and Growth Rate (2023-2028)
Table Global Multivitamin and Mineral Supplements Sales Forecast by Regions (2023-2028)
Table Global Multivitamin and Mineral Supplements Market Share Forecast by Regions (2023-2028)
Figure North America Sales Multivitamin and Mineral Supplements Market Forecast (2023-2028)
Figure Europe Sales Multivitamin and Mineral Supplements Market Forecast (2023-2028)
Figure China Sales Multivitamin and Mineral Supplements Market Forecast (2023-2028)
Figure Japan Sales Multivitamin and Mineral Supplements Market Forecast (2023-2028)
Figure Southeast Asia Sales Multivitamin and Mineral Supplements Market Forecast (2023-2028)
Figure Other Regions Sales Multivitamin and Mineral Supplements Market Forecast (2023-2028)
Table Global Multivitamin and Mineral Supplements Sales Forecast by Type (2023-2028)
Table Global Multivitamin and Mineral Supplements Market Share Forecast by Type (2023-2028)
Table Global Multivitamin and Mineral Supplements Sales Forecast by Application (2023-2028)
Table Global Multivitamin and Mineral Supplements Market Share Forecast by Application (2023-2028)
Table Market Opportunities in Next Few Years
Table Market Risks Analysis
Table Market Drivers
Figure Porter's Five Forces Analysis
Table Macro Analysis of Upstream Markets
Table Key Players in Upstream Markets
Table Key Players of Upstream Markets
Table Key Raw Materials
Figure Price Trend of Key Raw Materials
Table Key Suppliers of Raw Materials
Figure Manufacturing Cost Structure of Multivitamin and Mineral Supplements
Table Macro Analysis of Down Markets
Table Key Players in Down Markets
Table Key Players of Downstream Markets
Figure Sales Channel
Figure North America Multivitamin and Mineral Supplements Sales (K Units) Growth Rate Forecast (2022-2026)
Figure North America Multivitamin and Mineral Supplements Revenue (Million US$) Growth Rate Forecast (2022-2026)
Figure Europe Multivitamin and Mineral Supplements Sales (K Units) Growth Rate Forecast (2022-2026)
Figure Europe Multivitamin and Mineral Supplements Revenue (Million US$) Growth Rate Forecast (2022-2026)
Figure Japan Multivitamin and Mineral Supplements Production (K Units) Growth Rate Forecast (2022-2026)
Figure Japan Multivitamin and Mineral Supplements Revenue (Million US$) Growth Rate Forecast (2022-2026)
Figure China Multivitamin and Mineral Supplements Production (K Units) Growth Rate Forecast (2022-2026)
Figure China Multivitamin and Mineral Supplements Revenue (Million US$) Growth Rate Forecast (2022-2026)
Figure Methodology/Research Approach
Figure Market Size Estimation
Figure Author List
Research Methodology:
Multivitamin and Mineral Supplements Market Size Estimation
To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.
Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.
Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.
We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.
Data Source
Secondary Sources
This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.
These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.
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Primary Sources
As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.
On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.
These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.
Key Data Information from Primary Sources
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