Global Automotive Over-The-Air (OTA) Market Report, History and Forecast 2018-2029, Breakdown Data by Companies, Key Regions, Types and Application
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This report aims to provide a comprehensive presentation of the global market for Automotive Over-The-Air (OTA) , with and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Automotive Over-The-Air (OTA) .
The Automotive Over-The-Air (OTA) market size considering 2022 as the base year, with history and forecast data for the period from 2018 to 2029. This report segments the global Automotive Over-The-Air (OTA) market comprehensively. Regional market sizes, concerning products by type, by application and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Automotive Over-The-Air (OTA) manufacturers, new entrants, and industry chain related companies in this market with information for the overall market and the sub-segments across the different segments, by company, by type, by application, and by regions.
The automotive over-the-air (ota) market is expected to reach usd 20.97 billion by 2030, which is usd 4.13 billion in 2022, at a cagr of 22.50% during the forecast period.
Competitive Landscape Analysis:
The main players in the Automotive Over-The-Air (OTA) market include DENSO CORPORATION. (Japan), Aptiv (U.S.), Continental AG (Germany), Garmin Ltd (U.S.), and Robert Bosch GmbH (Germany). The share of the top 3 players in the Automotive Over-The-Air (OTA) market is xx%.
REGION SHARE:
The report covers the market size information of North America, Europe, Asia Pacific, Latin America, Middle East and Africa, and North America accounted for xx%, Europe accounted for xx% of Automotive Over-The-Air (OTA) market, and Asia Pacific accounted for xx%.
Segmental Analysis
The report segments the market by Type and Application. Firmware accounted for xx% of Automotive Over-The-Air (OTA) market in 2022. Software share of xx%.
Electronic Control Unit (ECU) accounted for xx% of the Automotive Over-The-Air (OTA) market in 2022. Infotainment accounts for xx%.
In recent years, a series of factors are affecting the development of the automotive industry.
Electric Vehicles (EVs): The shift towards electric vehicles has gained significant momentum in recent years. Automakers are investing heavily in EV development and expanding their electric vehicle lineups. This trend is driven by factors such as government regulations to reduce emissions, improvements in battery technology, and increasing consumer interest in eco-friendly transportation options.
Autonomous Driving: Autonomous driving technology has advanced rapidly, with the development of sophisticated sensors, machine learning algorithms, and connectivity systems. Automakers and tech companies are investing in autonomous driving research and development, aiming to achieve higher levels of vehicle automation. This trend holds the promise of safer and more efficient transportation, as well as new business models like autonomous ride-hailing services.
Shared Mobility: The concept of shared mobility has gained popularity, particularly in urban areas. Services like ride-hailing, car-sharing, and car subscription models have experienced significant growth. These services offer convenience, cost savings, and reduced traffic congestion by optimizing vehicle utilization. Automakers are responding by entering partnerships or launching their own shared mobility platforms.
Segmental Analysis
North America
United States
Canada
Mexico
Europe
Germany
France
UK
Italy
Russia
Asia Pacific
China
Japan
South Korea
India
Southeast Asia
South America
Brazil
Argentina
Colombia
MEA
Saudi Arabia
Egypt
Nigeria
Some of the Top Market Players Covered Are:
DENSO CORPORATION. (Japan)
Aptiv (U.S.)
Continental AG (Germany)
Garmin Ltd (U.S.)
Robert Bosch GmbH (Germany)
HARMAN International (U.S.)
Infineon Technologies AG (Germany)
BlackBerry Limited (Canada)
Lear (U.S.)
Qualcomm Technologies, Inc. (U.S.)
Verizon (U.S.)
NVIDIA Corporation (U.S.)
Xevo (U.S.)
Airbiquity Inc. (U.S.)
HERE (Netherlands)
Market outlook by product/service type:
Firmware
Software
Market outlook by Application :
Electronic Control Unit (ECU)
Infotainment
Safety & Security
Telematics Control Unit (TCU)
0thers
Table of Content
1 Automotive Over-The-Air (OTA) Market Overview
1.1 Automotive Over-The-Air (OTA) Product Description
1.2 Automotive Over-The-Air (OTA) Market Segment by Type
1.3 Global Automotive Over-The-Air (OTA) Market Size by Type
1.3.1 Global Automotive Over-The-Air (OTA) Market Size Overview by Type
1.3.2 Global Automotive Over-The-Air (OTA) Historic Market Size Review by Type
1.4 Key Regions Market Size Segment by Type
1.4.1 North America Automotive Over-The-Air (OTA) Sales Breakdown by Type
1.4.2 Europe Automotive Over-The-Air (OTA) Sales Breakdown by Type
1.4.3 Asia-Pacific Automotive Over-The-Air (OTA) Sales Breakdown by Type
1.4.4 Latin America Automotive Over-The-Air (OTA) Sales Breakdown by Type
1.4.5 Middle East and Africa Automotive Over-The-Air (OTA) Sales Breakdown by Type
2 Global Automotive Over-The-Air (OTA) by Application
2.1 Automotive Over-The-Air (OTA) Market Segment by Application
2.2 Global Automotive Over-The-Air (OTA) Market Size by Application
2.2.1 Global Automotive Over-The-Air (OTA) Market Size Overview by Application
2.2.2 Global Automotive Over-The-Air (OTA) Historic Market Size Review by Application
2.3 Key Regions Market Size Segment by Application
2.3.1 North America Automotive Over-The-Air (OTA) Sales Breakdown by Application
2.3.2 Europe Automotive Over-The-Air (OTA) Sales Breakdown by Application
2.3.3 Asia-Pacific Automotive Over-The-Air (OTA) Sales Breakdown by Application
2.3.4 Latin America Automotive Over-The-Air (OTA) Sales Breakdown by Application
2.3.5 Middle East and Africa Automotive Over-The-Air (OTA) Sales Breakdown by Application
3 Automotive Over-The-Air (OTA) Status and Outlook by Region
3.1 Global Automotive Over-The-Air (OTA) Market Size and CAGR by Region: 2018 VS 2023 VS 2029
3.2 Global Automotive Over-The-Air (OTA) Historic Market Size by Region
3.2.1 Global Automotive Over-The-Air (OTA) Sales in Volume by Region
3.2.2 Global Automotive Over-The-Air (OTA) Sales in Value by Region
3.2.3 Global Automotive Over-The-Air (OTA) Sales Price and Gross Margin
3.3 Global Automotive Over-The-Air (OTA) Forecasted Market Size by Region
3.3.1 Global Automotive Over-The-Air (OTA) Sales in Volume by Region
3.3.2 Global Automotive Over-The-Air (OTA) Sales in Value by Region
3.3.3 Global Automotive Over-The-Air (OTA) Sales Price and Gross Margin
4 Global Automotive Over-The-Air (OTA) Market Competition by Company
4.1 Global Top Players by Automotive Over-The-Air (OTA) Sales
4.2 Global Top Players by Automotive Over-The-Air (OTA) Revenue
4.3 Global Top Players Automotive Over-The-Air (OTA) Price
4.4 Global Top Manufacturers Automotive Over-The-Air (OTA) Manufacturing Base Distribution, Sales Area, Product Type
4.5 Automotive Over-The-Air (OTA) Market Competitive Situation and Trends
4.5.1 Automotive Over-The-Air (OTA) Market Concentration Rate
4.5.2 Global 3 and 6 Largest Manufacturers by Automotive Over-The-Air (OTA) Sales and Revenue in 2022
4.6 Global Top Manufacturers by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Automotive Over-The-Air (OTA) as of 2022)
4.7 Date of Key Manufacturers Enter into Automotive Over-The-Air (OTA) Market
4.8 Key Manufacturers Automotive Over-The-Air (OTA) Product Offered
4.9 Mergers & Acquisitions, Expansion
5 North America Automotive Over-The-Air (OTA) by Country
5.1 North America Automotive Over-The-Air (OTA) Historic Market Size by Country
5.1.1 North America Automotive Over-The-Air (OTA) Sales in Volume by Country
5.1.2 North America Automotive Over-The-Air (OTA) Sales in Value by Country
5.2 North America Automotive Over-The-Air (OTA) Forecasted Market Size by Country
5.2.1 North America Automotive Over-The-Air (OTA) Sales in Volume by Country
5.2.2 North America Automotive Over-The-Air (OTA) Sales in Value by Country
6 Europe Automotive Over-The-Air (OTA) by Country
6.1 Europe Automotive Over-The-Air (OTA) Historic Market Size by Country
6.1.1 Europe Automotive Over-The-Air (OTA) Sales in Volume by Country
6.1.2 Europe Automotive Over-The-Air (OTA) Sales in Value by Country
6.2 Europe Automotive Over-The-Air (OTA) Forecasted Market Size by Country
6.2.1 Europe Automotive Over-The-Air (OTA) Sales in Volume by Country
6.2.2 Europe Automotive Over-The-Air (OTA) Sales in Value by Country
7 Asia-Pacific Automotive Over-The-Air (OTA) by Country
7.1 Asia-Pacific Automotive Over-The-Air (OTA) Historic Market Size by Country
7.1.1 Asia-Pacific Automotive Over-The-Air (OTA) Sales in Volume by Country
7.1.2 Asia-Pacific Automotive Over-The-Air (OTA) Sales in Value by Country
7.2 Asia-Pacific Automotive Over-The-Air (OTA) Forecasted Market Size by Country
7.2.1 Asia-Pacific Automotive Over-The-Air (OTA) Sales in Volume by Country
7.2.2 Asia-Pacific Automotive Over-The-Air (OTA) Sales in Value by Country
8 Latin America Automotive Over-The-Air (OTA) by Country
8.1 Latin America Automotive Over-The-Air (OTA) Historic Market Size by Country
8.1.1 Latin America Automotive Over-The-Air (OTA) Sales in Volume by Country
8.1.2 Latin America Automotive Over-The-Air (OTA) Sales in Value by Country
8.2 Latin America Automotive Over-The-Air (OTA) Forecasted Market Size by Country
8.2.1 8.2.1 Latin America Automotive Over-The-Air (OTA) Sales in Volume by Country
8.2.2 8.2.2 Latin America Automotive Over-The-Air (OTA) Sales in Value by Country
9 Middle East and Africa Automotive Over-The-Air (OTA) by Country
9.1 Middle East and Africa Automotive Over-The-Air (OTA) Historic Market Size by Country
9.1.1 Middle East and Africa Automotive Over-The-Air (OTA) Sales in Volume by Country
9.1.2 Middle East and Africa Automotive Over-The-Air (OTA) Sales in Value by Country
9.2 Middle East and Africa Automotive Over-The-Air (OTA) Forecasted Market Size by Country
9.2.1 Middle East and Africa Automotive Over-The-Air (OTA) Sales in Volume by Country
9.2.2 Middle East and Africa Automotive Over-The-Air (OTA) Sales in Value by Country
10 Manufacturers Profiles
10.1 DENSO CORPORATION. (Japan)
10.1.1 DENSO CORPORATION. (Japan) Information
10.1.2 Business Overview
10.1.3 DENSO CORPORATION. (Japan) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.1.4 Automotive Over-The-Air (OTA) Products Offered
10.1.5 DENSO CORPORATION. (Japan) Recent Development
10.2 Aptiv (U.S.)
10.2.1 Aptiv (U.S.) Information
10.2.2 Business Overview
10.2.3 Aptiv (U.S.) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.2.4 Automotive Over-The-Air (OTA) Products Offered
10.2.5 Aptiv (U.S.) Recent Development
10.3 Continental AG (Germany)
10.3.1 Continental AG (Germany) Information
10.3.2 Business Overview
10.3.3 Continental AG (Germany) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.3.4 Automotive Over-The-Air (OTA) Products Offered
10.3.5 Continental AG (Germany) Recent Development
10.4 Garmin Ltd (U.S.)
10.4.1 Garmin Ltd (U.S.) Information
10.4.2 Business Overview
10.4.3 Garmin Ltd (U.S.) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.4.4 Automotive Over-The-Air (OTA) Products Offered
10.4.5 Garmin Ltd (U.S.) Recent Development
10.5 Robert Bosch GmbH (Germany)
10.5.1 Robert Bosch GmbH (Germany) Information
10.5.2 Business Overview
10.5.3 Robert Bosch GmbH (Germany) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.5.4 Automotive Over-The-Air (OTA) Products Offered
10.5.5 Robert Bosch GmbH (Germany) Recent Development
10.6 HARMAN International (U.S.)
10.6.1 HARMAN International (U.S.) Information
10.6.2 Business Overview
10.6.3 HARMAN International (U.S.) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.6.4 Automotive Over-The-Air (OTA) Products Offered
10.6.5 HARMAN International (U.S.) Recent Development
10.7 Infineon Technologies AG (Germany)
10.7.1 Infineon Technologies AG (Germany) Information
10.7.2 Business Overview
10.7.3 Infineon Technologies AG (Germany) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.7.4 Automotive Over-The-Air (OTA) Products Offered
10.7.5 Infineon Technologies AG (Germany) Recent Development
10.8 BlackBerry Limited (Canada)
10.8.1 BlackBerry Limited (Canada) Information
10.8.2 Business Overview
10.8.3 BlackBerry Limited (Canada) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.8.4 Automotive Over-The-Air (OTA) Products Offered
10.8.5 BlackBerry Limited (Canada) Recent Development
10.9 Lear (U.S.)
10.9.1 Lear (U.S.) Information
10.9.2 Business Overview
10.9.3 Lear (U.S.) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.9.4 Automotive Over-The-Air (OTA) Products Offered
10.9.5 Lear (U.S.) Recent Development
10.10 Qualcomm Technologies, Inc. (U.S.)
10.10.1 Qualcomm Technologies, Inc. (U.S.) Information
10.10.2 Business Overview
10.10.3 Qualcomm Technologies, Inc. (U.S.) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.10.4 Automotive Over-The-Air (OTA) Products Offered
10.10.5 Qualcomm Technologies, Inc. (U.S.) Recent Development
10.11 Verizon (U.S.)
10.11.1 Verizon (U.S.) Information
10.11.2 Business Overview
10.11.3 Verizon (U.S.) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.11.4 Automotive Over-The-Air (OTA) Products Offered
10.11.5 Verizon (U.S.) Recent Development
10.12 NVIDIA Corporation (U.S.)
10.12.1 NVIDIA Corporation (U.S.) Information
10.12.2 Business Overview
10.12.3 NVIDIA Corporation (U.S.) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.12.4 Automotive Over-The-Air (OTA) Products Offered
10.12.5 NVIDIA Corporation (U.S.) Recent Development
10.13 Xevo (U.S.)
10.13.1 Xevo (U.S.) Information
10.13.2 Business Overview
10.13.3 Xevo (U.S.) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.13.4 Automotive Over-The-Air (OTA) Products Offered
10.13.5 Xevo (U.S.) Recent Development
10.14 Airbiquity Inc. (U.S.)
10.14.1 Airbiquity Inc. (U.S.) Information
10.14.2 Business Overview
10.14.3 Airbiquity Inc. (U.S.) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.14.4 Automotive Over-The-Air (OTA) Products Offered
10.14.5 Airbiquity Inc. (U.S.) Recent Development
10.15 HERE (Netherlands)
10.15.1 HERE (Netherlands) Information
10.15.2 Business Overview
10.15.3 HERE (Netherlands) Automotive Over-The-Air (OTA) Sales, Price, Revenue, Gross Margin
10.15.4 Automotive Over-The-Air (OTA) Products Offered
10.15.5 HERE (Netherlands) Recent Development
11 Upstream, Opportunities, Challenges, Risks and Influences Factors Analysis
11.1 Automotive Over-The-Air (OTA) Key Raw Materials
11.1.1 Key Raw Materials
11.1.2 Key Raw Materials Price
11.1.3 Raw Materials Key Suppliers
11.2 Manufacturing Cost Structure
11.2.1 Raw Materials
11.2.2 Labor Cost
11.2.3 Manufacturing Expenses
11.3 Automotive Over-The-Air (OTA) Industrial Chain Analysis
11.4 Automotive Over-The-Air (OTA) Market Dynamics
11.4.1 Automotive Over-The-Air (OTA) Industry Trends
11.4.2 Automotive Over-The-Air (OTA) Growth Drivers
11.4.3 Automotive Over-The-Air (OTA) Market Challenges
11.4.4 Automotive Over-The-Air (OTA) Market Restraints
12 Market Strategy Analysis, Distributors
12.1 Sales Channel
12.2 Automotive Over-The-Air (OTA) Distributors
12.3 Automotive Over-The-Air (OTA) Downstream Customers
13 Research Findings and Conclusion
14 Methodology and Data Source
14.1 A Methodology
14.1.1 Research Process
14.1.2 Market Size Estimation
14.1.3 Market Breakdown and Data Triangulation
14.2 B Data Source
14.2.1 Legal Disclaimer
Research Methodology:
Automotive Over-The-Air (OTA) Market Size Estimation
To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.
Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.
Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.
We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.
Data Source
Secondary Sources
This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.
These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.
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Primary Sources
As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.
On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.
These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.
Key Data Information from Primary Sources
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