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According to Latest Study, the global market for Adult Sex Toy should grow from US$ 2592.1 million in 2022 to US$ 4645.5 million by 2029, with a CAGR of 8.4% for the period of 2023-2029.
Global key players of adult sex toy include Lovehoney Group, LELO, Reckitt Benckiser (Durex), Doc Johnson, Church & Dwight (Trojan), etc. The top five players hold a share about 30%. North America is the largest producer, has a share about 34%, followed by Europe and China, with share 33% and 9%, respectively. The largest market is North America, with a share about 37%, followed by Europe and China, with share 34% and 6%, separately.
A sex toy is an object or device that is primarily used to facilitate human sexual pleasure, such as a dildo or vibrator.
This report aims to provide a comprehensive study of the global market for Adult Sex Toy. Report Highlights:
(1) Global Adult Sex Toy market size (sales volume & revenue), history data from 2018-2022 and forecast data from 2023 to 2029.
(2) Global Adult Sex Toy market competitive situation, sales, revenue, price and market share, from 2018 to 2022.
(3) China Adult Sex Toy market competitive situation, sales, revenue, price and market share, from 2018 to 2022.
(4) Global Adult Sex Toy segment by region (or country), key regions cover the United States, Europe, Japan, South Korea, Southeast Asia and India, etc.
(5) Global Adult Sex Toy segment by type and by application and regional segment by type and by application.
(6) Global major production regions of Adult Sex Toy, capacity, production and trends.
(7) Adult Sex Toy industry supply chain, upstream, midstream and downstream analysis.
Market segment by regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia, Italy and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Rest of South America)
Middle East & Africa
Market segment by type, covers
Adult Vibrators
Dildos
Butt Plugs
Male Masturbators
Massagers
Erection Rings
Others
Market segment by sale channel, can be divided into
Online Stores
Retail Outlets
Specialty Stores
Market segment by players, this report covers
Lovehoney Group
LELO
Reckitt Benckiser (Durex)
Doc Johnson
Church & Dwight (Trojan)
LifeStyles Healthcare
Tenga Co., Ltd
Lovense
Leten
Shenzhen Jizhimei Healthcare
Nanma Manufacturing Company
Tantus
Nalone
Fun Factory
BMS Factory
Adam & Eve
Beate Uhse
Jimmyjane
Aneros Company
Pipedream Product
California Exotic Novelties
SVAKOM
Luvu Brands (Liberator)
Bad Dragon
Crystal Delights
Happy Valley
Lover Health
Liaoyang Baile Health Care Product
1 Market Overview
1.1 Adult Sex Toy Definition
1.2 Global Adult Sex Toy Market Size and Forecast
1.2.1 By Revenue, Global Adult Sex Toy Market Size, 2018-2029
1.2.2 By Sales Volume, Global Adult Sex Toy Market Size, 2018-2029
1.2.3 Global Adult Sex Toy Price Trend, 2018-2029
1.3 China Adult Sex Toy Market Size and Forecast
1.3.1 By Revenue, China Adult Sex Toy Market Size, 2018-2029
1.3.2 By Sales Volume, China Adult Sex Toy Market Size, 2018-2029
1.3.3 China Adult Sex Toy Price Trend, 2018-2029
1.4 China Percentage in Global Market
1.4.1 By Revenue, China Adult Sex Toy Share in Global Market, 2018-2029
1.4.2 By Sales Volume, China Adult Sex Toy Share in Global Market, 2018-2029
1.4.3 Adult Sex Toy Market Size: China VS Global, 2018-2029
1.5 Adult Sex Toy Market Dynamics
1.5.1 Adult Sex Toy Market Drivers
1.5.2 Adult Sex Toy Market Restraints
1.5.3 Adult Sex Toy Industry Trends
1.5.4 Adult Sex Toy Industry Policy
2 Global Competitive Landscape by Company
2.1 Global Adult Sex Toy Revenue by Company, 2018-2023
2.2 Global Adult Sex Toy Sales Volume by Company, 2018-2023
2.3 Global Adult Sex Toy Price by Company, 2018-2023
2.4 Global Adult Sex Toy Participants, Market Position (Tier 1, Tier 2 and Tier 3)
2.5 Global Adult Sex Toy Concentration Ratio
2.6 Global Adult Sex Toy Mergers & Acquisitions, Expansion Plans
2.7 Global Adult Sex Toy Manufacturers Product Type
3 China Competitive Landscape by Company
3.1 China Adult Sex Toy Revenue by Company, 2018-2023
3.2 China Adult Sex Toy Sales Volume by Company, 2018-2023
3.3 China Adult Sex Toy Adult Sex Toy Participants, Market Position (Tier 1, Tier 2 and Tier 3)
3.4 China Adult Sex Toy Market, Sales Percentage of Local Players VS Foreign Players (2018-2023)
3.5 Chinese Local Players, Adult Sex Toy Domestic VS Export
3.6 China Market, Adult Sex Toy Import & Export
3.6.1 China Market, Adult Sex Toy Import & Export, 2018-2029
3.6.2 China Adult Sex Toy Import & Export Trends
3.6.3 Main Sources of China Adult Sex Toy Import
3.6.4 Export Destination of China Adult Sex Toy
4 Adult Sex Toy Production by Region
4.1 Global Adult Sex Toy Capacity, Production and Capacity Utilization, 2018-2029
4.2 Global Geographic Distribution of Adult Sex Toy Manufacturers
4.3 Global Major Manufacturers, Adult Sex Toy Capacity Expansion and Future Plans
4.4 Global Adult Sex Toy Capacity by Region
4.5 Global Adult Sex Toy Production by Region
4.5.1 Global Adult Sex Toy Production & Forecast by Region, 2018 VS 2022 VS 2029
4.5.2 Global Adult Sex Toy Production by Region, 2018-2023
4.5.3 Global Adult Sex Toy Production Market Share & Forecast by Region, 2018-2029
5 Industry Chain Analysis
5.1 Adult Sex Toy Industry Chain
5.2 Adult Sex Toy Upstream Analysis
5.2.1 Adult Sex Toy Core Raw Materials
5.2.2 Main Manufacturers of Adult Sex Toy Core Raw Materials
5.3 Midstream Analysis
5.4 Downstream Analysis
5.5 Adult Sex Toy Production Mode
5.6 Adult Sex Toy Procurement Model
5.7 Adult Sex Toy Industry Sales Model and Sales Channels
5.7.1 Adult Sex Toy Sales Model
5.7.2 Adult Sex Toy Typical Distributors
6 Sights by Type
6.1 Adult Sex Toy Classification
6.1.1 Adult Vibrators
6.1.2 Dildos
6.1.3 Butt Plugs
6.1.4 Male Masturbators
6.1.5 Massagers
6.1.6 Erection Rings
6.1.7 Others
6.2 By Type, Global Adult Sex Toy Market Size & CAGR, 2018 VS 2022 VS 2029
6.3 By Type, Global Adult Sex Toy Revenue, 2018-2029
6.4 By Type, Global Adult Sex Toy Sales Volume, 2018-2029
6.5 By Type, Global Adult Sex Toy Price, 2018-2029
7 Sights by Sale Channel
7.1 Adult Sex Toy Segment by Sale Channel
7.1.1 Online Stores
7.1.2 Retail Outlets
7.1.3 Specialty Stores
7.2 By Application, Global Adult Sex Toy Market Size & CAGR, 2018 VS 2022 VS 2029
7.3 By Application, Global Adult Sex Toy Revenue, 2018-2029
7.4 By Application, Global Adult Sex Toy Sales Volume, 2018-2029
7.5 By Application, Global Adult Sex Toy Price, 2018-2029
8 Sales Sights by Region
8.1 By Region, Global Adult Sex Toy Market Size, 2018 VS 2022 VS 2029
8.2 By Region, Global Adult Sex Toy Revenue, 2018-2029
8.3 By Region, Global Adult Sex Toy Sales Volume, 2018-2029
8.4 North America
8.4.1 North America Adult Sex Toy Market Size & Forecasts, 2018-2029
8.4.2 By Country, North America Adult Sex Toy Market Size Market Share
8.5 Europe
8.5.1 Europe Adult Sex Toy Market Size & Forecasts, 2018-2029
8.5.2 By Country, Europe Adult Sex Toy Market Size Market Share
8.6 Asia Pacific
8.6.1 Asia Pacific Adult Sex Toy Market Size & Forecasts, 2018-2029
8.6.2 By Country/Region, Asia Pacific Adult Sex Toy Market Size Market Share
8.7 South America
8.7.1 South America Adult Sex Toy Market Size & Forecasts, 2018-2029
8.7.2 By Country, South America Adult Sex Toy Market Size Market Share
8.8 Middle East & Africa
9 Sales Sights by Country Level
9.1 By Country, Global Adult Sex Toy Market Size & CAGR,2018 VS 2022 VS 2029
9.2 By Country, Global Adult Sex Toy Revenue, 2018-2029
9.3 By Country, Global Adult Sex Toy Sales Volume, 2018-2029
9.4 U.S.
9.4.1 U.S. Adult Sex Toy Market Size, 2018-2029
9.4.2 By Company, U.S. Adult Sex Toy Sales Volume Market Share, 2022
9.4.3 By Type, U.S. Adult Sex Toy Market Size, Share, 2022 VS 2029
9.4.4 By Sale Channel, U.S. Adult Sex Toy Market Size, Share, 2022 VS 2029
9.5 Europe
9.5.1 Europe Adult Sex Toy Market Size, 2018-2029
9.5.2 By Company, Europe Adult Sex Toy Sales Volume Market Share, 2022
9.5.3 By Type, Europe Adult Sex Toy Market Size, Share, 2022 VS 2029
9.5.4 By Sale Channel, Europe Adult Sex Toy Market Size, Share, 2022 VS 2029
9.6 China
9.6.1 China Adult Sex Toy Market Size, 2018-2029
9.6.2 By Company, China Adult Sex Toy Sales Volume Market Share, 2022
9.6.3 By Type, China Adult Sex Toy Market Size, Share, 2022 VS 2029
9.6.4 By Sale Channel, China Adult Sex Toy Market Size, Share, 2022 VS 2029
9.7 Japan
9.7.1 Japan Adult Sex Toy Market Size, 2018-2029
9.7.2 By Company, Japan Adult Sex Toy Sales Volume Market Share, 2022
9.7.3 By Type, Japan Adult Sex Toy Market Size, Share, 2022 VS 2029
9.7.4 By Sale Channel, Japan Adult Sex Toy Market Size, Share, 2022 VS 2029
9.8 South Korea
9.8.1 South Korea Adult Sex Toy Market Size, 2018-2029
9.8.2 By Company, South Korea Adult Sex Toy Sales Volume Market Share, 2022
9.8.3 By Type, South Korea Adult Sex Toy Market Size, Share, 2022 VS 2029
9.8.4 By Sale Channel, South Korea Adult Sex Toy Market Size, Share, 2022 VS 2029
9.9 Southeast Asia
9.9.1 Southeast Asia Adult Sex Toy Market Size, 2018-2029
9.9.2 By Company, Southeast Asia Adult Sex Toy Sales Volume Market Share, 2022
9.9.3 By Type, Southeast Asia Adult Sex Toy Market Size, Share, 2022 VS 2029
9.9.4 By Sale Channel, Southeast Asia Adult Sex Toy Market Size, Share, 2022 VS 2029
9.10 India
9.10.1 India Adult Sex Toy Market Size, 2018-2029
9.10.2 By Company, India Adult Sex Toy Sales Volume Market Share, 2022
9.10.3 By Type, India Adult Sex Toy Market Size, Share, 2022 VS 2029
9.10.4 By Sale Channel, India Adult Sex Toy Market Size, Share, 2022 VS 2029
9.11 Middle East & Asia
9.11.1 Middle East & Asia Adult Sex Toy Market Size, 2018-2029
9.11.2 By Company, Middle East & Asia Adult Sex Toy Sales Volume Market Share, 2022
9.11.3 By Type, Middle East & Asia Adult Sex Toy Market Size, Share, 2022 VS 2029
9.11.4 By Sale Channel, Middle East & Asia Adult Sex Toy Market Size, Share, 2022 VS 2029
10 Manufacturers Profile
10.1 Lovehoney Group
10.1.1 Lovehoney Group Company Information, Head Office, Market Area and Industry Position
10.1.2 Lovehoney Group Adult Sex Toy Models, Specifications and Application
10.1.3 Lovehoney Group Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.1.4 Lovehoney Group Company Profile and Main Business
10.1.5 Lovehoney Group Recent Developments
10.2 LELO
10.2.1 LELO Company Information, Head Office, Market Area and Industry Position
10.2.2 LELO Adult Sex Toy Models, Specifications and Application
10.2.3 LELO Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.2.4 LELO Company Profile and Main Business
10.2.5 LELO Recent Developments
10.3 Reckitt Benckiser (Durex)
10.3.1 Reckitt Benckiser (Durex) Company Information, Head Office, Market Area and Industry Position
10.3.2 Reckitt Benckiser (Durex) Adult Sex Toy Models, Specifications and Application
10.3.3 Reckitt Benckiser (Durex) Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.3.4 Reckitt Benckiser (Durex) Company Profile and Main Business
10.3.5 Reckitt Benckiser (Durex) Recent Developments
10.4 Doc Johnson
10.4.1 Doc Johnson Company Information, Head Office, Market Area and Industry Position
10.4.2 Doc Johnson Adult Sex Toy Models, Specifications and Application
10.4.3 Doc Johnson Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.4.4 Doc Johnson Company Profile and Main Business
10.4.5 Doc Johnson Recent Developments
10.5 Church & Dwight (Trojan)
10.5.1 Church & Dwight (Trojan) Company Information, Head Office, Market Area and Industry Position
10.5.2 Church & Dwight (Trojan) Adult Sex Toy Models, Specifications and Application
10.5.3 Church & Dwight (Trojan) Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.5.4 Church & Dwight (Trojan) Company Profile and Main Business
10.5.5 Church & Dwight (Trojan) Recent Developments
10.6 LifeStyles Healthcare
10.6.1 LifeStyles Healthcare Company Information, Head Office, Market Area and Industry Position
10.6.2 LifeStyles Healthcare Adult Sex Toy Models, Specifications and Application
10.6.3 LifeStyles Healthcare Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.6.4 LifeStyles Healthcare Company Profile and Main Business
10.6.5 LifeStyles Healthcare Recent Developments
10.7 Tenga Co., Ltd
10.7.1 Tenga Co., Ltd Company Information, Head Office, Market Area and Industry Position
10.7.2 Tenga Co., Ltd Adult Sex Toy Models, Specifications and Application
10.7.3 Tenga Co., Ltd Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.7.4 Tenga Co., Ltd Company Profile and Main Business
10.7.5 Tenga Co., Ltd Recent Developments
10.8 Lovense
10.8.1 Lovense Company Information, Head Office, Market Area and Industry Position
10.8.2 Lovense Adult Sex Toy Models, Specifications and Application
10.8.3 Lovense Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.8.4 Lovense Company Profile and Main Business
10.8.5 Lovense Recent Developments
10.9 Leten
10.9.1 Leten Company Information, Head Office, Market Area and Industry Position
10.9.2 Leten Adult Sex Toy Models, Specifications and Application
10.9.3 Leten Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.9.4 Leten Company Profile and Main Business
10.9.5 Leten Recent Developments
10.10 Shenzhen Jizhimei Healthcare
10.10.1 Shenzhen Jizhimei Healthcare Company Information, Head Office, Market Area and Industry Position
10.10.2 Shenzhen Jizhimei Healthcare Adult Sex Toy Models, Specifications and Application
10.10.3 Shenzhen Jizhimei Healthcare Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.10.4 Shenzhen Jizhimei Healthcare Company Profile and Main Business
10.10.5 Shenzhen Jizhimei Healthcare Recent Developments
10.11 Nanma Manufacturing Company
10.11.1 Nanma Manufacturing Company Company Information, Head Office, Market Area and Industry Position
10.11.2 Nanma Manufacturing Company Adult Sex Toy Models, Specifications and Application
10.11.3 Nanma Manufacturing Company Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.11.4 Nanma Manufacturing Company Company Profile and Main Business
10.11.5 Nanma Manufacturing Company Recent Developments
10.12 Tantus
10.12.1 Tantus Company Information, Head Office, Market Area and Industry Position
10.12.2 Tantus Adult Sex Toy Models, Specifications and Application
10.12.3 Tantus Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.12.4 Tantus Company Profile and Main Business
10.12.5 Tantus Recent Developments
10.13 Nalone
10.13.1 Nalone Company Information, Head Office, Market Area and Industry Position
10.13.2 Nalone Adult Sex Toy Models, Specifications and Application
10.13.3 Nalone Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.13.4 Nalone Company Profile and Main Business
10.13.5 Nalone Recent Developments
10.14 Fun Factory
10.14.1 Fun Factory Company Information, Head Office, Market Area and Industry Position
10.14.2 Fun Factory Adult Sex Toy Models, Specifications and Application
10.14.3 Fun Factory Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.14.4 Fun Factory Company Profile and Main Business
10.14.5 Fun Factory Recent Developments
10.15 BMS Factory
10.15.1 BMS Factory Company Information, Head Office, Market Area and Industry Position
10.15.2 BMS Factory Adult Sex Toy Models, Specifications and Application
10.15.3 BMS Factory Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.15.4 BMS Factory Company Profile and Main Business
10.15.5 BMS Factory Recent Developments
10.16 Adam & Eve
10.16.1 Adam & Eve Company Information, Head Office, Market Area and Industry Position
10.16.2 Adam & Eve Adult Sex Toy Models, Specifications and Application
10.16.3 Adam & Eve Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.16.4 Adam & Eve Company Profile and Main Business
10.16.5 Adam & Eve Recent Developments
10.17 Beate Uhse
10.17.1 Beate Uhse Company Information, Head Office, Market Area and Industry Position
10.17.2 Beate Uhse Adult Sex Toy Models, Specifications and Application
10.17.3 Beate Uhse Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.17.4 Beate Uhse Company Profile and Main Business
10.17.5 Beate Uhse Recent Developments
10.18 Jimmyjane
10.18.1 Jimmyjane Company Information, Head Office, Market Area and Industry Position
10.18.2 Jimmyjane Adult Sex Toy Models, Specifications and Application
10.18.3 Jimmyjane Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.18.4 Jimmyjane Company Profile and Main Business
10.18.5 Jimmyjane Recent Developments
10.19 Aneros Company
10.19.1 Aneros Company Company Information, Head Office, Market Area and Industry Position
10.19.2 Aneros Company Adult Sex Toy Models, Specifications and Application
10.19.3 Aneros Company Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.19.4 Aneros Company Company Profile and Main Business
10.19.5 Aneros Company Recent Developments
10.20 Pipedream Product
10.20.1 Pipedream Product Company Information, Head Office, Market Area and Industry Position
10.20.2 Pipedream Product Adult Sex Toy Models, Specifications and Application
10.20.3 Pipedream Product Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.20.4 Pipedream Product Company Profile and Main Business
10.20.5 Pipedream Product Recent Developments
10.21 California Exotic Novelties
10.21.1 California Exotic Novelties Company Information, Head Office, Market Area and Industry Position
10.21.2 California Exotic Novelties Adult Sex Toy Models, Specifications and Application
10.21.3 California Exotic Novelties Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.21.4 California Exotic Novelties Company Profile and Main Business
10.21.5 California Exotic Novelties Recent Developments
10.22 SVAKOM
10.22.1 SVAKOM Company Information, Head Office, Market Area and Industry Position
10.22.2 SVAKOM Adult Sex Toy Models, Specifications and Application
10.22.3 SVAKOM Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.22.4 SVAKOM Company Profile and Main Business
10.22.5 SVAKOM Recent Developments
10.23 Luvu Brands (Liberator)
10.23.1 Luvu Brands (Liberator) Company Information, Head Office, Market Area and Industry Position
10.23.2 Luvu Brands (Liberator) Adult Sex Toy Models, Specifications and Application
10.23.3 Luvu Brands (Liberator) Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.23.4 Luvu Brands (Liberator) Company Profile and Main Business
10.23.5 Luvu Brands (Liberator) Recent Developments
10.24 Bad Dragon
10.24.1 Bad Dragon Company Information, Head Office, Market Area and Industry Position
10.24.2 Bad Dragon Adult Sex Toy Models, Specifications and Application
10.24.3 Bad Dragon Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.24.4 Bad Dragon Company Profile and Main Business
10.24.5 Bad Dragon Recent Developments
10.25 Crystal Delights
10.25.1 Crystal Delights Company Information, Head Office, Market Area and Industry Position
10.25.2 Crystal Delights Adult Sex Toy Models, Specifications and Application
10.25.3 Crystal Delights Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.25.4 Crystal Delights Company Profile and Main Business
10.25.5 Crystal Delights Recent Developments
10.26 Happy Valley
10.26.1 Happy Valley Company Information, Head Office, Market Area and Industry Position
10.26.2 Happy Valley Adult Sex Toy Models, Specifications and Application
10.26.3 Happy Valley Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.26.4 Happy Valley Company Profile and Main Business
10.26.5 Happy Valley Recent Developments
10.27 Lover Health
10.27.1 Lover Health Company Information, Head Office, Market Area and Industry Position
10.27.2 Lover Health Adult Sex Toy Models, Specifications and Application
10.27.3 Lover Health Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.27.4 Lover Health Company Profile and Main Business
10.27.5 Lover Health Recent Developments
10.28 Liaoyang Baile Health Care Product
10.28.1 Liaoyang Baile Health Care Product Company Information, Head Office, Market Area and Industry Position
10.28.2 Liaoyang Baile Health Care Product Adult Sex Toy Models, Specifications and Application
10.28.3 Liaoyang Baile Health Care Product Adult Sex Toy Sales Volume, Revenue, Price and Gross Margin, 2018-2023
10.28.4 Liaoyang Baile Health Care Product Company Profile and Main Business
10.28.5 Liaoyang Baile Health Care Product Recent Developments
11 Conclusion
12 Appendix
12.1 Research Methodology
12.2 Data Source
12.2.1 Secondary Sources
12.2.2 Primary Sources
12.3 Market Estimation Model
12.4 Disclaimer
Table 1. Adult Sex Toy Market Size & CAGR: China VS Global, 2018-2029, US$ Million
Table 2. Adult Sex Toy Market Restraints
Table 3. Adult Sex Toy Market Trends
Table 4. Adult Sex Toy Industry Policy
Table 5. Global Adult Sex Toy Revenue by Company, 2018-2023, US$ million
Table 6. Global Adult Sex Toy Revenue Market Share by Company, 2018-2023
Table 7. Global Adult Sex Toy Sales Volume by Company, 2018-2023, (K Units)
Table 8. Global Adult Sex Toy Sales Volume Market Share by Company, 2018-2023
Table 9. Global Adult Sex Toy Price by Company, 2018-2023, (US$/Unit)
Table 10. Global Adult Sex Toy Manufacturers Market Concentration Ratio (CR3 and HHI)
Table 11. Global Adult Sex Toy Mergers & Acquisitions, Expansion Plans
Table 12. Global Adult Sex Toy Manufacturers Product Type
Table 13. China Adult Sex Toy Revenue by Company, 2018-2023, US$ million
Table 14. China Adult Sex Toy Revenue Market Share by Company, 2018-2023
Table 15. China Adult Sex Toy Sales Volume by Company, 2018-2023, (K Units)
Table 16. China Adult Sex Toy Sales Volume Market Share by Company, 2018-2023
Table 17. China Market, Adult Sex Toy Production, Sales, Import and Export, 2018-2029, (K Units)
Table 18. China Adult Sex Toy Import & Export Trends
Table 19. Main Sources of China Adult Sex Toy Import
Table 20. Export Destination of China Adult Sex Toy
Table 21. Global Headquarters and Manufacturing Base of Adult Sex Toy Manufacturers
Table 22. Global Major Manufacturers, Adult Sex Toy Capacity Expansion and Future Plans
Table 23. Global Adult Sex Toy Production & Forecast by Region, 2018 VS 2022 VS 2029, (K Units)
Table 24. Global Adult Sex Toy Production by Region, 2018-2023, (K Units)
Table 25. Global Adult Sex Toy Production Forecast by Region, 2023-2029, (K Units)
Table 26. Global Key Players of Adult Sex Toy Upstream (Raw Materials)
Table 27. Global Adult Sex Toy Typical Customers
Table 28. Adult Sex Toy Typical Distributors
Table 29. By Type, Global Adult Sex Toy Revenue & CAGR, 2018 VS 2022 VS 2029, US$ Million
Table 30. By Sale Channel, Global Adult Sex Toy Revenue & CAGR, 2018 VS 2022 VS 2029, US$ Million
Table 31. By Region, Global Adult Sex Toy Market Size, 2018 VS 2022 VS 2029, US$ Million
Table 32. By Region, Global Adult Sex Toy Revenue, 2018-2029, US$ Million
Table 33. By Region, Global Adult Sex Toy Sales Volume, 2018-2029, (K Units)
Table 34. By Country, Global Adult Sex Toy Revenue & CAGR,2018 VS 2022 VS 2029, US$ Million
Table 35. By Country, Global Adult Sex Toy Revenue, 2018-2029, US$ Million
Table 36. By Country, Global Adult Sex Toy Revenue Market Share, 2018-2029
Table 37. By Country, Global Adult Sex Toy Sales Volume, 2018-2029, (K Units)
Table 38. By Country, Global Adult Sex Toy Sales Volume Market Share, 2018-2029
Table 39. Lovehoney Group Company Information, Head Office, Market Area and Industry Position
Table 40. Lovehoney Group Adult Sex Toy Models, Specifications and Application
Table 41. Lovehoney Group Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 42. Lovehoney Group Company Profile and Main Business
Table 43. Lovehoney Group Recent Developments
Table 44. LELO Company Information, Head Office, Market Area and Industry Position
Table 45. LELO Adult Sex Toy Models, Specifications and Application
Table 46. LELO Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 47. LELO Company Profile and Main Business
Table 48. LELO Recent Developments
Table 49. Reckitt Benckiser (Durex) Company Information, Head Office, Market Area and Industry Position
Table 50. Reckitt Benckiser (Durex) Adult Sex Toy Models, Specifications and Application
Table 51. Reckitt Benckiser (Durex) Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 52. Reckitt Benckiser (Durex) Company Profile and Main Business
Table 53. Reckitt Benckiser (Durex) Recent Developments
Table 54. Doc Johnson Company Information, Head Office, Market Area and Industry Position
Table 55. Doc Johnson Adult Sex Toy Models, Specifications and Application
Table 56. Doc Johnson Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 57. Doc Johnson Company Profile and Main Business
Table 58. Doc Johnson Recent Developments
Table 59. Church & Dwight (Trojan) Company Information, Head Office, Market Area and Industry Position
Table 60. Church & Dwight (Trojan) Adult Sex Toy Models, Specifications and Application
Table 61. Church & Dwight (Trojan) Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 62. Church & Dwight (Trojan) Company Profile and Main Business
Table 63. Church & Dwight (Trojan) Recent Developments
Table 64. LifeStyles Healthcare Company Information, Head Office, Market Area and Industry Position
Table 65. LifeStyles Healthcare Adult Sex Toy Models, Specifications and Application
Table 66. LifeStyles Healthcare Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 67. LifeStyles Healthcare Company Profile and Main Business
Table 68. LifeStyles Healthcare Recent Developments
Table 69. Tenga Co., Ltd Company Information, Head Office, Market Area and Industry Position
Table 70. Tenga Co., Ltd Adult Sex Toy Models, Specifications and Application
Table 71. Tenga Co., Ltd Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 72. Tenga Co., Ltd Company Profile and Main Business
Table 73. Tenga Co., Ltd Recent Developments
Table 74. Lovense Company Information, Head Office, Market Area and Industry Position
Table 75. Lovense Adult Sex Toy Models, Specifications and Application
Table 76. Lovense Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 77. Lovense Company Profile and Main Business
Table 78. Lovense Recent Developments
Table 79. Leten Company Information, Head Office, Market Area and Industry Position
Table 80. Leten Adult Sex Toy Models, Specifications and Application
Table 81. Leten Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 82. Leten Company Profile and Main Business
Table 83. Leten Recent Developments
Table 84. Shenzhen Jizhimei Healthcare Company Information, Head Office, Market Area and Industry Position
Table 85. Shenzhen Jizhimei Healthcare Adult Sex Toy Models, Specifications and Application
Table 86. Shenzhen Jizhimei Healthcare Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 87. Shenzhen Jizhimei Healthcare Company Profile and Main Business
Table 88. Shenzhen Jizhimei Healthcare Recent Developments
Table 89. Nanma Manufacturing Company Company Information, Head Office, Market Area and Industry Position
Table 90. Nanma Manufacturing Company Adult Sex Toy Models, Specifications and Application
Table 91. Nanma Manufacturing Company Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 92. Nanma Manufacturing Company Company Profile and Main Business
Table 93. Nanma Manufacturing Company Recent Developments
Table 94. Tantus Company Information, Head Office, Market Area and Industry Position
Table 95. Tantus Adult Sex Toy Models, Specifications and Application
Table 96. Tantus Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 97. Tantus Company Profile and Main Business
Table 98. Tantus Recent Developments
Table 99. Nalone Company Information, Head Office, Market Area and Industry Position
Table 100. Nalone Adult Sex Toy Models, Specifications and Application
Table 101. Nalone Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 102. Nalone Company Profile and Main Business
Table 103. Nalone Recent Developments
Table 104. Fun Factory Company Information, Head Office, Market Area and Industry Position
Table 105. Fun Factory Adult Sex Toy Models, Specifications and Application
Table 106. Fun Factory Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 107. Fun Factory Company Profile and Main Business
Table 108. Fun Factory Recent Developments
Table 109. BMS Factory Company Information, Head Office, Market Area and Industry Position
Table 110. BMS Factory Adult Sex Toy Models, Specifications and Application
Table 111. BMS Factory Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 112. BMS Factory Company Profile and Main Business
Table 113. BMS Factory Recent Developments
Table 114. Adam & Eve Company Information, Head Office, Market Area and Industry Position
Table 115. Adam & Eve Adult Sex Toy Models, Specifications and Application
Table 116. Adam & Eve Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 117. Adam & Eve Company Profile and Main Business
Table 118. Adam & Eve Recent Developments
Table 119. Beate Uhse Company Information, Head Office, Market Area and Industry Position
Table 120. Beate Uhse Adult Sex Toy Models, Specifications and Application
Table 121. Beate Uhse Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 122. Beate Uhse Company Profile and Main Business
Table 123. Beate Uhse Recent Developments
Table 124. Jimmyjane Company Information, Head Office, Market Area and Industry Position
Table 125. Jimmyjane Adult Sex Toy Models, Specifications and Application
Table 126. Jimmyjane Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 127. Jimmyjane Company Profile and Main Business
Table 128. Jimmyjane Recent Developments
Table 129. Aneros Company Company Information, Head Office, Market Area and Industry Position
Table 130. Aneros Company Adult Sex Toy Models, Specifications and Application
Table 131. Aneros Company Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 132. Aneros Company Company Profile and Main Business
Table 133. Aneros Company Recent Developments
Table 134. Pipedream Product Company Information, Head Office, Market Area and Industry Position
Table 135. Pipedream Product Adult Sex Toy Models, Specifications and Application
Table 136. Pipedream Product Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 137. Pipedream Product Company Profile and Main Business
Table 138. Pipedream Product Recent Developments
Table 139. California Exotic Novelties Company Information, Head Office, Market Area and Industry Position
Table 140. California Exotic Novelties Adult Sex Toy Models, Specifications and Application
Table 141. California Exotic Novelties Adult Sex Toy Sales Volume (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin, 2018-2023
Table 142. California Exotic Novelties Company Profile and Main Business
Table 143. California Exotic Novelties Recent Developments
Table 144. SVAKO
Research Methodology:
Global Adult Sex Toy Market Size Estimation
To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.
Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.
Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.
We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.
Data Source
Secondary Sources
This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.
These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.
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Qualitative Analysis |
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Primary Sources
As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.
On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.
These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.
Key Data Information from Primary Sources
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Total Market |
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