Europe Mixed Reality Market

Europe Mixed Reality Market 2022-2032 by Offering (Hardware, Software, Services), Platform (Head-up Display, Smartphone/Tablet, PC), Device Type (Wireless, Wired), End User, and Country: Trend Forecast and Growth Opportunity

Europe Mixed Reality Market

Europe Mixed Reality Market 2022-2032 by Offering (Hardware, Software, Services), Platform (Head-up Display, Smartphone/Tablet, PC), Device Type (Wireless, Wired), End User, and Country: Trend Forecast and Growth Opportunity


Insights into the Europe Mixed Reality Market include supply chain optimization, Europe Mixed Reality challenges, and growth forecasts segmented by region and service type.

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Europe mixed reality market was valued at $ 206.4 million in 2022 and will grow by 43.8% annually over 2022-2032, driven by the growing adoption of mixed reality in the various applications such as gaming and entertainment, extensive investments in MR technology and wearables, and technological enhancements in 5G & IoT.

Highlighted with 33 tables and 48 figures, this 118-page report “Europe Mixed Reality Market 2022-2032 by Offering (Hardware, Software, Services), Platform (Head-up Display, Smartphone/Tablet, PC), Device Type (Wireless, Wired), End User, and Country: Trend Forecast and Growth Opportunity” is based on comprehensive research of the entire Europe mixed reality market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report is based on studies on 2020-2022 and provides forecast from 2023 till 2032 with 2022 as the base year. (Please note: The report will be updated before delivery so that the latest historical year is the base year, and the forecast covers at least 5 years over the base year.)

In-depth qualitative analyses include identification and investigation of the following aspects:

• Market Structure

• Growth Drivers

• Restraints and Challenges

• Emerging Product Trends & Market Opportunities

• Porter’s Fiver Forces

The trend and outlook of Europe market is forecast in optimistic, balanced, and conservative view by taking into account of COVID-19 and Russia-Ukraine conflict. The balanced (most likely) projection is used to quantify Europe mixed reality market in every aspect of the classification from perspectives of Offering, Platform, Device Type, End User, and Country.

Based on Offering, the Europe market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.

• Hardware

o Sensors

o Semiconductor Component

o Displays and Projectors

o Power Units

o Cameras

o Other Hardware

• Software

• Services

Based on Platform, the Europe market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.

• Head-up Display

• Smartphone/Tablet

• PC

By Device Type, the Europe market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.

• Wireless Devices

• Wired Devices

By End User, the Europe market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.

• Manufacturing

• Education

• Entertainment & Gaming

• Healthcare

• Architecture

• Aerospace & Defense

• Other End Users

Geographically, the following national/local markets are fully investigated:

• Germany

• UK

• France

• Spain

• Italy

• Netherlands

• Rest of Europe (further segmented into Russia, Switzerland, Poland, Sweden, Belgium, Austria, Ireland, Norway, Denmark, and Finland)

For each key country, detailed analysis and data for annual revenue ($ mn) are available for 2022-2032. The breakdown of national markets by Platform, Device Type, and End User over the forecast years are also included.

The report also covers the current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.

Selected Key Players:

Accenture PLC

Acer Inc.

Amber Garage Inc. (Holokit)

Apple Inc.

AsusTek Computer Inc.

Atheer, Inc.

Canon, Inc.

DAQRI

Dell Technologies Inc.

Eon Reality, Inc.

Google Inc.

Hewlett Packard Enterprise Company

HTC Corporation

Infinity Augmented Reality, Inc.

Intel Corporation

Magic Leap, Inc.

Meta Company

Microsoft Corporation

Occipital Inc.

Recon Instruments

Samsung Electronics Company Limited

Seiko Epson Corporation

Sony Corporation

(Please note: The report will be updated before delivery so that the latest historical year is the base year, and the forecast covers at least 5 years over the base year.)

1 Introduction 7

1.1 Industry Definition and Research Scope 7

1.1.1 Industry Definition 7

1.1.2 Research Scope 8

1.2 Research Methodology 11

1.2.1 Overview of Market Research Methodology 11

1.2.2 Market Assumption 12

1.2.3 Secondary Data 12

1.2.4 Primary Data 12

1.2.5 Data Filtration and Model Design 13

1.2.6 Market Size/Share Estimation 14

1.2.7 Research Limitations 15

1.3 Executive Summary 16

2 Market Overview and Dynamics 19

2.1 Market Size and Forecast 19

2.1.1 Impact of COVID-19 on World Economy 20

2.1.2 Impact of COVID-19 on the Market 23

2.1.3 Impact of Russia-Ukraine Conflict: War Slows Economic Recovery 25

2.2 Major Growth Drivers 29

2.3 Market Restraints and Challenges 32

2.4 Emerging Opportunities and Market Trends 35

2.5 Porter’s Fiver Forces Analysis 39

3 Segmentation of Europe Market by Offering 43

3.1 Market Overview by Offering 43

3.2 Hardware 45

3.2.1 Sensors 47

3.2.2 Semiconductor Component 48

3.2.3 Displays and Projectors 49

3.2.4 Power Units 50

3.2.5 Cameras 51

3.2.6 Other Hardware 52

3.3 Software 53

3.4 Services 54

4 Segmentation of Europe Market by Platform 55

4.1 Market Overview by Platform 55

4.2 Head-up Display 57

4.3 Smartphone/Tablet 58

4.4 PC 59

5 Segmentation of Europe Market by Device Type 60

5.1 Market Overview by Device Type 60

5.2 Wireless Devices 62

5.3 Wired Devices 63

6 Segmentation of Europe Market by End User 64

6.1 Market Overview by End User 64

6.2 Manufacturing 66

6.3 Education 67

6.4 Entertainment & Gaming 68

6.5 Healthcare 69

6.6 Architecture 70

6.7 Aerospace & Defense 71

6.8 Other End Users 72

7 European Market 2022-2032 by Country 73

7.1 Overview of European Market 73

7.2 Germany 76

7.3 U.K. 78

7.4 France 80

7.5 Spain 82

7.6 Italy 84

7.7 Netherlands 86

7.8 Rest of European Market 88

8 Competitive Landscape 90

8.1 Overview of Key Vendors 90

8.2 New Product Launch, Partnership, Investment, and M&A 93

8.3 Company Profiles 94

Accenture PLC 94

Acer Inc. 96

Amber Garage Inc. (Holokit) 97

Apple Inc. 98

AsusTek Computer Inc. 99

Atheer, Inc. 100

Canon, Inc. 101

DAQRI 102

Dell Technologies Inc. 103

Eon Reality, Inc. 104

Google Inc. 105

Hewlett Packard Enterprise Company 106

HTC Corporation 107

Infinity Augmented Reality, Inc. 108

Intel Corporation 109

Magic Leap, Inc. 110

Meta Company 111

Microsoft Corporation 112

Occipital Inc. 113

Recon Instruments 114

Samsung Electronics Company Limited 115

Seiko Epson Corporation 116

Sony Corporation 117

RELATED REPORTS 118

Tables & Figures:
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Research Methodology:
This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.
Europe Mixed Reality Market Size Estimation

To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.

Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.

Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.

We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.

Data Source

Secondary Sources

This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.

These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.

Market Size
  • Segmental value
  • Geographic Penetration
  • Product Adoption Rate for Different market
  • Journals, Websites, and Press Releases
  • Annual Reports and SEC Filings
  • Company Websites and Press Releases
  • Public and Paid Databases
  • Market Intellix Data Repository
Market Position of Top Company
  • Product Financials
  • Geographic value Mix
  • Total Company value
  • Business/Segmental value Mix
Qualitative Analysis
  • Influence Factors
  • Market Potential
  • Market Risks and Opportunities
  • Industry Trends
  • Geographical Features
  • Government Policies
  • Company Websites and Press Releases
  • Public and Paid Databases
  • Annual Reports
  • Industry Associations
  • Market Intellix Data Repository

Primary Sources

As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.

On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.

These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.

Key Data Information from Primary Sources

Primary Sources Parameters Key Data
Market Segments(by Application, by Type)
  • Value by Type
  • Status and Forecast
  • Value by Application
  • Value by Regions, Status and Forecast (2025-2031)
  • Value Market Share by Type
  • Value Growth Rate by Type
  • Value by Application
  • Percentage and Growth Rate by Application
  • Value Growth Rate and Market Share by Regions
  • Market Size Status and Forecast (2025-2031)
Total Market
  • Overall Size, Status and Forecast
  • Market Size Status and Forecast (2025-2031)
Frequently asked questions(FAQ's):
Is the Europe Mixed Reality Market shifting its focus from growth to value?
Recognize the areas along the Europe Mixed Reality Market's value chain where players are generating value. To get a complete picture, kindly read the entire report.
What is the estimated value of the Europe Mixed Reality Market?
The Europe Mixed Reality Market is expected to reach a reasonable valuation by 2030; now the market is expected to shift its focus from growth to value.
Where does the Europe Mixed Reality Industry stands in terms of scaling end-use implementations?
According to the Europe Mixed Reality Market research paper, organizations are making more progress than their supply chain counterparts, including suppliers.
What are the top priorities for the growth of the Europe Mixed Reality Market?
In this highly competitive and rapidly evolving Europe Mixed Reality Industry, top strategic priorities such as innovation, diversification, and M&A would remain consistent.