Asia Pacific Craft Beer Market 2022-2032 by Product Type (Ale, Lager, Porter, Stout), Consumer Age (21-34, 35-44, 45-54, 55 and Above), Distribution Channel (On-trade, Off-trade), and Country: Trend Forecast and Growth Opportunity
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Asia Pacific craft beer market will grow by 11.7% annually with a total addressable market cap of $577.1 billion over 2023-2032, driven by the rising demand for low-alcoholic beverages, increasing number of health-conscious consumers, the rising disposable income coupled with growing awareness pertaining to wide range of flavors and styles of beer products.
Highlighted with 31 tables and 55 figures, this 115-page report “Asia Pacific Craft Beer Market 2022-2032 by Product Type (Ale, Lager, Porter, Stout), Consumer Age (21-34, 35-44, 45-54, 55 and Above), Distribution Channel (On-trade, Off-trade), and Country: Trend Forecast and Growth Opportunity” is based on comprehensive research of the entire Asia Pacific craft beer market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report is based on studies on 2020-2022 and provides forecast from 2023 till 2032 with 2022 as the base year. (Please note: The report will be updated before delivery so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)
In-depth qualitative analyses include identification and investigation of the following aspects:
• Market Structure
• Growth Drivers
• Restraints and Challenges
• Emerging Product Trends & Market Opportunities
• Porter’s Fiver Forces
The trend and outlook of Asia Pacific market is forecast in optimistic, balanced, and conservative view by taking into account of COVID-19 and Russia-Ukraine conflict. The balanced (most likely) projection is used to quantify Asia Pacific craft beer market in every aspect of the classification from perspectives of Product Type, Consumer Age, Distribution Channel, and Country.
Based on Product Type, the Asia Pacific market is segmented into the following sub-markets with annual revenue ($ mn) and volume (million liters) for 2022-2032 included in each section.
• Ale
• Lager
• Porter
• Stout
• Other Types
Based on Consumer Age, the Asia Pacific market is segmented into the following sub-markets with annual revenue ($ mn) and volume (million liters) for 2022-2032 included in each section.
• 21-34-Year-Old
• 35-44-Year-Old
• 45-54-Year-Old
• 55-Year-Old and Above
By Distribution Channel, the Asia Pacific market is segmented into the following sub-markets with annual revenue ($ mn) and volume (million liters) for 2022-2032 included in each section.
• On-trade
• Off-trade
Geographically, the following national/local markets are fully investigated:
• Japan
• China
• South Korea
• Australia
• India
• Rest of APAC (further segmented into Malaysia, Singapore, Indonesia, Thailand, New Zealand, Vietnam, Taiwan, and Philippines)
For each key country, detailed analysis and annual revenue ($ mn) are available for 2022-2032. The breakdown of national markets by Product Type, Consumer Age, and Distribution Channel over the forecast years are also included.
The report also covers the current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.
Selected Key Players:
Anheuser Busch InBev SA
Beijing Enterprises Holdings Limited (Beijing Yanjing Brewery Co., Ltd.)
Bells Brewery Inc.
Carlsberg Group
Constellation Brands, Inc.
D.G. Yuengling & Son Inc.
Diageo Plc
Dogfish Head Craft Brewery Inc.
Duvel Moortgat NV
Heineken N.V.
New Belgium Brewing Company
Sierra Nevada Brewing Co.
Stone & Wood Brewing Co.
The Boston Beer Company Inc.
United Breweries Limited
(Please note: The report will be updated before delivery so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)
1 Introduction 6
1.1 Industry Definition and Research Scope 6
1.1.1 Industry Definition 6
1.1.2 Research Scope 7
1.2 Research Methodology 10
1.2.1 Overview of Market Research Methodology 10
1.2.2 Market Assumption 11
1.2.3 Secondary Data 11
1.2.4 Primary Data 11
1.2.5 Data Filtration and Model Design 12
1.2.6 Market Size/Share Estimation 13
1.2.7 Research Limitations 14
1.3 Executive Summary 15
2 Market Overview and Dynamics 18
2.1 Market Size and Forecast 18
2.1.1 Impact of COVID-19 on World Economy 20
2.1.2 Impact of COVID-19 on the Market 23
2.1.3 Impact of Russia-Ukraine Conflict: War Slows Economic Recovery 25
2.2 Major Growth Drivers 29
2.3 Market Restraints and Challenges 34
2.4 Emerging Opportunities and Market Trends 37
2.5 Porter’s Fiver Forces Analysis 41
3 Segmentation of Asia Pacific Market by Product Type 45
3.1 Market Overview by Product Type 45
3.2 Ale 49
3.3 Lager 51
3.4 Porter 53
3.5 Stout 55
3.6 Other Types 57
4 Segmentation of Asia Pacific Market by Consumer Age 59
4.1 Market Overview by Consumer Age 59
4.2 21-34-Year-Old 63
4.3 35-44-Year-Old 65
4.4 45-54-Year-Old 67
4.5 55-Year-Old and Above 69
5 Segmentation of Asia Pacific Market by Distribution Channel 71
5.1 Market Overview by Distribution Channel 71
5.2 On-trade 75
5.3 Off-trade 77
6 Asia-Pacific Market 2022-2032 by Country 79
6.1 Overview of Asia-Pacific Market 79
6.2 Japan 82
6.3 China 85
6.4 Australia 87
6.5 India 89
6.6 South Korea 91
6.7 Rest of APAC Region 93
7 Competitive Landscape 95
7.1 Overview of Key Vendors 95
7.2 New Product Launch, Partnership, Investment, and M&A 98
7.3 Company Profiles 99
Anheuser Busch InBev SA 99
Beijing Enterprises Holdings Limited (Beijing Yanjing Brewery Co., Ltd.) 101
Bells Brewery Inc. 102
Carlsberg Group 103
Constellation Brands, Inc. 104
D.G. Yuengling & Son Inc. 105
Diageo Plc 106
Dogfish Head Craft Brewery Inc. 107
Duvel Moortgat NV 108
Heineken N.V. 109
New Belgium Brewing Company 110
Sierra Nevada Brewing Co. 111
Stone & Wood Brewing Co. 112
The Boston Beer Company Inc. 113
United Breweries Limited 114
RELATED REPORTS 115
Tables & Figures:
List of Tables:
Table 1. Snapshot of Asia Pacific Craft Beer Market in Balanced Perspective, 2022-2032 16
Table 2. World Economic Outlook, 2021-2031 21
Table 3. World Economic Outlook, 2021-2023 22
Table 4. Scenarios for Economic Impact of Ukraine Crisis 26
Table 5. Main Product Trends and Market Opportunities in Asia Pacific Craft Beer Market 37
Table 6. Asia Pacific Craft Beer Market by Product Type, 2022-2032, $ mn 45
Table 7. Asia Pacific Craft Beer Market by Product Type, 2022-2032, million liters 47
Table 8. Asia Pacific Craft Beer Market by Consumer Age, 2022-2032, $ mn 59
Table 9. Asia Pacific Craft Beer Market by Consumer Age, 2022-2032, million liters 61
Table 10. Asia Pacific Craft Beer Market by Distribution Channel, 2022-2032, $ mn 71
Table 11. Asia Pacific Craft Beer Market by Distribution Channel, 2022-2032, million liters 73
Table 12. APAC Craft Beer Market by Country, 2022-2032, $ mn 80
Table 13. Japan Craft Beer Market by Product Type, 2022-2032, $ mn 84
Table 14. Japan Craft Beer Market by Consumer Age, 2022-2032, $ mn 84
Table 15. Japan Craft Beer Market by Distribution Channel, 2022-2032, $ mn 84
Table 16. China Craft Beer Market by Product Type, 2022-2032, $ mn 86
Table 17. China Craft Beer Market by Consumer Age, 2022-2032, $ mn 86
Table 18. China Craft Beer Market by Distribution Channel, 2022-2032, $ mn 86
Table 19. Australia Craft Beer Market by Product Type, 2022-2032, $ mn 88
Table 20. Australia Craft Beer Market by Consumer Age, 2022-2032, $ mn 88
Table 21. Australia Craft Beer Market by Distribution Channel, 2022-2032, $ mn 88
Table 22. India Craft Beer Market by Product Type, 2022-2032, $ mn 90
Table 23. India Craft Beer Market by Consumer Age, 2022-2032, $ mn 90
Table 24. India Craft Beer Market by Distribution Channel, 2022-2032, $ mn 90
Table 25. South Korea Craft Beer Market by Product Type, 2022-2032, $ mn 92
Table 26. South Korea Craft Beer Market by Consumer Age, 2022-2032, $ mn 92
Table 27. South Korea Craft Beer Market by Distribution Channel, 2022-2032, $ mn 92
Table 28. Craft Beer Market in Rest of APAC by Country/Region, 2022-2032, $ mn 94
Table 29. Anheuser Busch InBev SA: Company Snapshot 99
Table 30. Anheuser Busch InBev SA: Business Segmentation 100
Table 31. Anheuser Busch InBev SA: Product Portfolio 100
List of Figures:
Figure 1. Research Method Flow Chart 10
Figure 2. Bottom-up Approach and Top-down Approach for Market Estimation 13
Figure 3. Asia Pacific Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2022-2032 15
Figure 4. Asia Pacific Craft Beer Market by Sales Value, 2022-2032, $ mn 18
Figure 5. Asia Pacific Craft Beer Market by Sales Volume, 2022-2032, million liters 19
Figure 6. Impact of COVID-19 on Business 23
Figure 7. Primary Drivers and Impact Factors of Asia Pacific Craft Beer Market 29
Figure 8. GDP per capita in the World, 1990-2020, $ thousand 32
Figure 9. Forecast of Middle-class Population by Region, 2015-2030, million 33
Figure 10. Primary Restraints and Impact Factors of Asia Pacific Craft Beer Market 34
Figure 11. Investment Opportunity Analysis 38
Figure 12. Porter’s Fiver Forces Analysis of Asia Pacific Craft Beer Market 41
Figure 13. Breakdown of Asia Pacific Craft Beer Market by Product Type, 2022-2032, % of Revenue 46
Figure 14. Asia Pacific Addressable Market Cap in 2023-2032 by Product Type, Value ($ mn) and Share (%) 46
Figure 15. Breakdown of Asia Pacific Craft Beer Market by Product Type, 2022-2032, % of Sales Volume 48
Figure 16. Asia Pacific Addressable Market Cap in 2023-2032 by Product Type, Sales Volume (million liters) and Share (%) 48
Figure 17. Asia Pacific Craft Beer Market by Product Type: Ale, 2022-2032, $ mn 49
Figure 18. Asia Pacific Craft Beer Market by Product Type: Ale, 2022-2032, million liters 50
Figure 19. Asia Pacific Craft Beer Market by Product Type: Lager, 2022-2032, $ mn 51
Figure 20. Asia Pacific Craft Beer Market by Product Type: Lager, 2022-2032, million liters 52
Figure 21. Asia Pacific Craft Beer Market by Product Type: Porter, 2022-2032, $ mn 53
Figure 22. Asia Pacific Craft Beer Market by Product Type: Porter, 2022-2032, million liters 54
Figure 23. Asia Pacific Craft Beer Market by Product Type: Stout, 2022-2032, $ mn 55
Figure 24. Asia Pacific Craft Beer Market by Product Type: Stout, 2022-2032, million liters 56
Figure 25. Asia Pacific Craft Beer Market by Product Type: Other Types, 2022-2032, $ mn 57
Figure 26. Asia Pacific Craft Beer Market by Product Type: Other Types, 2022-2032, million liters 58
Figure 27. Breakdown of Asia Pacific Craft Beer Market by Consumer Age, 2022-2032, % of Sales Revenue 60
Figure 28. Asia Pacific Addressable Market Cap in 2023-2032 by Consumer Age, Value ($ mn) and Share (%) 60
Figure 29. Breakdown of Asia Pacific Craft Beer Market by Consumer Age, 2022-2032, % of Sales Volume 62
Figure 30. Asia Pacific Addressable Market Cap in 2023-2032 by Consumer Age, Sales Volume (million liters) and Share (%) 62
Figure 31. Asia Pacific Craft Beer Market by Consumer Age: 21-34-Year-Old, 2022-2032, $ mn 63
Figure 32. Asia Pacific Craft Beer Market by Consumer Age: 21-34-Year-Old, 2022-2032, million liters 64
Figure 33. Asia Pacific Craft Beer Market by Consumer Age: 35-44-Year-Old, 2022-2032, $ mn 65
Figure 34. Asia Pacific Craft Beer Market by Consumer Age: 35-44-Year-Old, 2022-2032, million liters 66
Figure 35. Asia Pacific Craft Beer Market by Consumer Age: 45-54-Year-Old, 2022-2032, $ mn 67
Figure 36. Asia Pacific Craft Beer Market by Consumer Age: 45-54-Year-Old, 2022-2032, million liters 68
Figure 37. Asia Pacific Craft Beer Market by Consumer Age: 55-Year-Old and Above, 2022-2032, $ mn 69
Figure 38. Asia Pacific Craft Beer Market by Consumer Age: 55-Year-Old and Above, 2022-2032, million liters 70
Figure 39. Breakdown of Asia Pacific Craft Beer Market by Distribution Channel, 2022-2032, % of Sales Revenue 72
Figure 40. Asia Pacific Addressable Market Cap in 2023-2032 by Distribution Channel, Value ($ mn) and Share (%) 72
Figure 41. Breakdown of Asia Pacific Craft Beer Market by Distribution Channel, 2022-2032, % of Sales Volume 74
Figure 42. Asia Pacific Addressable Market Cap in 2023-2032 by Distribution Channel, Sales Volume (million liters) and Share (%) 74
Figure 43. Asia Pacific Craft Beer Market by Distribution Channel: On-trade, 2022-2032, $ mn 75
Figure 44. Asia Pacific Craft Beer Market by Distribution Channel: On-trade, 2022-2032, million liters 76
Figure 45. Asia Pacific Craft Beer Market by Distribution Channel: Off-trade, 2022-2032, $ mn 77
Figure 46. Asia Pacific Craft Beer Market by Distribution Channel: Off-trade, 2022-2032, million liters 78
Figure 47. Breakdown of APAC Craft Beer Market by Country, 2022 and 2032, % of Revenue 80
Figure 48. Contribution to APAC 2023-2032 Cumulative Market by Country, Value ($ mn) and Share (%) 81
Figure 49. Craft Beer Market in Japan, 2022-2032, $ mn 83
Figure 50. Craft Beer Market in China, 2022-2032, $ mn 85
Figure 51. Craft Beer Market in Australia, 2022-2032, $ mn 87
Figure 52. Craft Beer Market in India, 2022-2032, $ mn 89
Figure 53. Craft Beer Market in South Korea, 2022-2032, $ mn 91
Figure 54. Craft Beer Market in Rest of APAC, 2022-2032, $ mn 93
Figure 55. Growth Stage of Asia Pacific Craft Beer Industry over the Forecast Period 95
Research Methodology:
Asia Pacific Craft Beer Market Size Estimation
To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.
Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.
Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.
We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.
Data Source
Secondary Sources
This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.
These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.
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Primary Sources
As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.
On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.
These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.
Key Data Information from Primary Sources
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