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Cognitive Assessment and Training Market: Market Segments: By Component (Solution and Services); By Organization Size (Large Enterprises, and Small and Medium-sized Enterprises (SMEs)); By Application (Clinical Trials, Learning, and Research); By Vertical (BFSI, Retail, IT & Telecom, Education, Healthcare, and Others); and Region – Analysis of Market Size, Share & Trends for 2014 – 2019 and Forecasts to 2030
Product Overview
Cognitive assessment and training are a method of measuring, along with other criteria, the IQ or level of intelligence, perceptual ability, and verbal and non-verbal abilities. It is a method of formal evaluation of the psychological functions and speed of information processing of an individual. In addition, through experience and meaning, it is the mental process of gaining knowledge and understanding. Cognitive evaluation is useful for various functions, such as early population dementia detection, individual cognitive training, sports management, and others.
Market Highlights
Cognitive Assessment and Training Market is expected to project a notable CAGR of 29.7% in 2030.
Cognitive Assessment and Training Market to surpass USD 12.3 billion by 2030 from USD 3.1 billion in 2018 at a CAGR of 29.7% throughout the forecast period, i.e., 2019-30. Another major factor responsible for the high growth of the cognitive evaluation & training market is increased awareness of brain fitness. One of the key factors creating a positive outlook for the market is significant growth in the electronics industry across the globe.
Cognitive Assessment and Training Market: Segments
Solution segment to grow with the highest CAGR of XX.X% during 2019-30
Cognitive Assessment and Training Market is segmented by component as solution and services. The solution segment is further sub segmented into assessment, data management, project management, data analysis & reporting, and others. The service segment is further bifurcated into advisory and training activities. The solution accounted for the higher market share in 2018 and the dominance of the segment is due to the increasing demand for mobile-based cognitive solutions and web-based cognitive evaluation applications. Moreover, the global penetration of the Internet is driving the growth of the demand for cognitive testing and training.
Cognitive Assessment and Training Market: Market Dynamics
Drivers
Adoption of BYOD in Clinical Trials
In the global cognitive Assessment and training market, the emergence of digital technologies in the healthcare industry is a major factor boosting the healthcare sub-segment. Moreover, the increasing demand from doctors and hospitals to access patient databases on mobile devices or institution-owned mobile devices is promoting the increasing adoption of mobile applications and IT systems among healthcare organizations and other entities, which is also driving the market for cognitive assessment and training.
Restrain
Stringent government regulations and negative publicity about brain training efficiency
Companies are attempting to enhance brain fitness by increasing the number of solutions and applications built to improve neuroplasticity. However, businesses need to receive clinical approvals for releasing their products to be used on individuals after designing brain training solutions. As it takes a year to create a clinically validated brain fitness solution, the faster growth of the demand for cognitive evaluation and training is limited.
Cognitive Assessment and Training Market: Regions
Cognitive Assessment and Training Market is segmented based on regional analysis into five major regions. These include North America, Latin America, Europe, APAC and MENA.
Cognitive Assessment and Training Market in North America held the largest market share of XX.X% in the year 2018 and it is expected to continue its market dominance in the future owing to large base of the aging population and dementia patients while sAsia Pacific (APAC) is projected to rise at the highest CAGR. In key countries such as China, India and Japan, the increasing understanding of mental wellbeing and cognitive skills is expected to fuel the adoption of cognitive evaluation and training solutions and services. In these countries, technological developments and digitization are also expected to increase the demand for cognitive assessment and training solutions from key verticals, such as healthcare and life sciences, education, and industry. Due to growth in the education market, Europe is expected to witness steady demand.
Cognitive Assessment and Training Market: Key Players
• Cambridge Cognition Ltd
o Company Overview
o Business Strategy
o Key Product Offerings
o Financial Performance
o Key Performance Indicators
o Risk Analysis
o Recent Development
o Regional Presence
o SWOT Analysis
• Cogstate Ltd.
• MedAvante, Inc.
• ProPhase, LLC
• Neurocog Trials, Inc.
• Medavante, Inc.
• Quest Diagnostics, Inc.
• ProPhase, LLC
• Eresearchtechnology Inc.
• Gompf Brackets, Inc
Cognitive Assessment and Training Market report also contains analysis on:
Cognitive Assessment and Training Market Segments:
By Component:
• Solutions
o Assessment
o Data Management
o Data Analysis and Reporting
o Cognitive Training
o Others
• Services
o Training and Support
o Consulting
By Organization Size:
• Large Enterprises
• Small and Medium-sized Enterprises (SMEs)
By Application:
• Clinical Trials
• Learning
• Research
• Others
By Vertical:
• BFSI
• Retail
• IT and Telecom
• Education
• Healthcare
• Others
• Cognitive Assessment and Training Market Dynamics
• Cognitive Assessment and Training Market Size
• Supply & Demand
• Current Trends/Issues/Challenges
• Competition & Companies Involved in the Market
• Value Chain of the Market
• Market Drivers and Restraints
Contents
1. Executive Summary
2. Cognitive Assessment and Training Market
2.1. Product Overview
2.2. Market Definition
2.3. Segmentation
2.4. Assumptions and Acronyms
3. Research Methodology
3.1. Research Objectives
3.2. Primary Research
3.3. Secondary Research
3.4. Forecast Model
3.5. Market Size Estimation
4. Average Pricing Analysis
5. Macro-Economic Indicators
6. Market Dynamics
6.1. Growth Drivers
6.2. Restraints
6.3. Opportunity
6.4. Trends
7. Correlation & Regression Analysis
7.1. Correlation Matrix
7.2. Regression Matrix
8. Recent Development, Policies & Regulatory Landscape
9. Risk Analysis
9.1. Demand Risk Analysis
9.2. Supply Risk Analysis
10. Cognitive Assessment and Training Analysis
10.1. Porters Five Forces
10.1.1. Threat of New Entrants
10.1.2. Bargaining Power of Suppliers
10.1.3. Threat of Substitutes
10.1.4. Rivalry
10.2. PEST Analysis
10.2.1. Political
10.2.2. Economic
10.2.3. Social
10.2.4. Technological
11. Cognitive Assessment and Training Market
11.1. Market Size & forecast, 2019A-2030F
11.1.1. By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
11.1.2. By Volume (Million Units) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12. Cognitive Assessment and Training: Market Segmentation
12.1. By Regions
12.1.1. North America:
• By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.1.2. Europe:
• By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.1.3. Asia-Pacific:
• By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.1.4. MEA:
• By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.1.5. Latin America:
• By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.2. By Component: Market Share (2020-2030F)
12.2.1. Solutions, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.2.2. Services, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.3 By Organization Size: Market Share (2020-2030F)
12.3.1. Large Enterprises, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.3.2. SMEs, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.4 By Application: Market Share (2020-2030F)
12.4.1. Clinical Trials, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.4.2. Learning, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.4.3. Research, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.4.4. Others, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.5 By Vertical: Market Share (2020-2030F)
12.5.1. BFSI, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.5.2. Retail, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.5.3. IT and Telecom, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.4.4. Education, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.5.5. Healthcare, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
12.4.4. Others, By Value (USD Million) 2019-2030F; Y-o-Y Growth (%) 2020-2030F
13. Company Profile
13.1.1. Cambridge Cognition Ltd
13.1.2. Company Overview
13.1.3. Company Total Revenue (Financials)
13.1.4. Market Potential
13.1.5. Global Presence
13.1.6. Key Performance Indicators
13.1.7. SWOT Analysis
13.1.8. Product Launch
13.2. Cogstate Ltd.
13.3. MedAvante, Inc.
13.4. ProPhase, LLC
13.5. Neurocog Trials, Inc.
13.6. Medavante, Inc.
13.7. Quest Diagnostics, Inc.
13.8. ProPhase, LLC
13.9. Eresearchtechnology Inc.
13.10. Gompf Brackets, Inc
14 Consultant Recommendation
**The above given segmentations and companies could be subjected to further modification based on in-depth feasibility studies conducted for the final deliverable.
Research Methodology:
Cognitive Assessment and Training Market Size Estimation
To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.
Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.
Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.
We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.
Data Source
Secondary Sources
This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.
These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.
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Primary Sources
As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.
On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.
These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.
Key Data Information from Primary Sources
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